Are you looking for the best WordPress plugins to grow your website and your business? Plugins can help you boost site traffic, security, user experience, and profitability.
With over 55,000 official free plugins and almost the same number of premium plugins, there’s an amazing number of tools available for WordPress websites.
It’s quite a tricky job to pick the best WordPress plugins from such an extensive list. But don’t worry, we’re here to help you!
What’s a WordPress Plugin and Why Use Them?
A WordPress plugin is a piece of software designed to work with WordPress websites to add features that aren’t included in the basic installation. For example, you might use a plugin to quickly and easily make a contact form, so site visitors can email you.
WordPress plugins make it easy to add functionality that would require coding or programming on a non-WordPress site. The best plugins for WordPress empower non-techie people to make great-looking, engaging websites.
In this article, we’ll share with you the best, most popular WordPress plugins and tools (free and paid) that are essential in 2023.
Our Favorite WordPress Plugins for 2023
Since our list of awesome plugins is pretty long, we’ve grouped plugins into categories. So, you can jump ahead to any section you want to scroll through.
- Best WordPress Plugins for Growing Your Website
- Best WordPress SEO Plugins
- Best WordPress Security Plugins
- Top WordPress Plugin for Enhancing User Experience
- Best WordPress Plugins for Monetizing Your Site
- Top WordPress Plugins for Customer Support
- Best WordPress Social Media Plugins
Best WordPress Plugins for Growing Your Website
When it comes to growing website traffic and business results, you need tools that boost sales and marketing efforts.
For example, a site analytics plugin helps you make better decision based on real data. The other plugins in this category will help you generate leads, boost user engagement, increase traffic, send out emails, and sell your products and services.
Here are our top picks for the overall best, most popular WordPress plugins you can get to supercharge your website’s growth.
Google Analytics is one of the most popular marketing tools widely used by professionals as well as beginners. It helps you understand exactly how users find and use your website so you can make informed marketing decisions.
MonsterInsights is the best WordPress plugin for Google Analytics. It helps you use Google Analytics data without the pain of trying to learn Google’s complicated system. The plugin allows you to set up Google Analytics in WordPress easily and provides you with detailed reports on website traffic and visitor interactions with your site.
With MonsterInsights, you can set up tracking for things like eCommerce, forms, ads, custom dimensions, and videos with ease. You can even make your site GDPR compliant in a few clicks using the EU Compliance addon.
The feature that makes MonsterInsights one of our top WordPress plugins is that you can see all the analytics reports in your dashboard without having to navigate away from your site.
One last highlight is the Page Insights addon, which shows stats for individual posts and pages directly inside the WordPress page editor. This is great for bloggers and marketers who want to see how individual pages are performing at a glance.
Pricing: Starts from $99.50 / year. (Free version is also available.)
Want to know how we choose the best plugins? We’ll reveal that at the end. Read on!
OptinMonster is the best lead generation software available on the market. Its marketing plugin for WordPress helps you convert more of your website traffic into leads and paying customers.
With OptinMonster, you can create beautiful email opt-in forms and place them strategically on your site. You can create different types of campaigns, including lightbox popups, inline forms, sidebar forms, and countdown timers. OptinMonster’s smart triggers display forms on your site to the right people at the right time.
OptinMonster’s signature Exit-Intent technology helps you convert abandoning visitors into subscribers and customers. Other form triggering options include scroll trigger, MonsterLinks 2-step options, and InactivitySensor.
All in all, OptinMonster is nothing less than a phenomenal tool to help you grow your email list faster than ever. This makes it one of our best WordPress plugins for growing your site and your business.
Pricing: Starts from $9 / month.
One of the most common goals of successful marketers is to create connections with customers. And WPForms is the best WordPress plugin for letting your customers connect with you.
It’s a powerful WordPress contact form plugin that allows you to create simple contact forms as well as advanced forms like order forms, payment forms, donation forms, survey forms, and polls. WPForms is one of the most popular WordPress plugins in the world.
WPForms is a user-friendly and straightforward plugin anyone can use without touching any code. You can find pre-built form templates to quickly start making forms. Plus, it features an intuitive drag-and-drop form builder.
Then, you can quickly embed the forms easily in blog posts, pages, sidebar widgets, footer areas, and other locations. WPForms is a great form builder plugin and marketing tool for WordPress.
Pricing: Starts from $49.50 / year. (Free version is also available.)
If you’re planning for a big launch with a new custom website, then SeedProd is the plugin you need to start with. It’s the best landing page and website theme builder plugin for WordPress. You can create amazing pages and themes in minutes with no advanced technical skills.
SeedProd also lets you create a coming soon page and maintenance mode page, 404 error pages, and much more for WordPress. It comes with amazing landing page templates, built-in color schemes, and other options for customization.
SeedProd’s incredible versatility and ease of use make it one of the best WordPress plugins for marketers and site owners.
Pricing: Starts from $39.50 / year. (Free version also available.)
Looking for an easy way to skyrocket your website traffic, grow your email list, and get more social media followers?
Then you need RafflePress, the best giveaway and contest plugin for WordPress.
RafflePress lets you create viral giveaways in minutes with easy pre-built templates, drag & drop giveaway builder, and built-in fraud protection. Your giveaways will be beautifully designed and mobile-responsive so people can enter on any size device.
Plus, RafflePress integrates with your social media platforms and email marketing services so you can easily grow your followers and subscribers.
Pricing: Starts from $39.50/ year. (Free version is also available.)
Using social proof on your website helps to increase trust in your company and improves your site conversion rate. It’s a very effective marketing technique.
Using TrustPulse, you can track purchases, downloads, or registrations on your website and display attractive social proof notifications. We use TrustPulse on our product landing pages on this website, and our other sister products OptinMonster, WPForms.
TrustPulse also works as a FOMO (fear of missing out) plugin as it creates a feeling of urgency with swift notifications. All of these benefits make it one of the best WordPress plugins for eCommerce and online sales.
Pricing: Starts from $5 / month. (Free plan is available for up to 500 sessions per month.)
PushEngage is the best push notifications plugin for WordPress. It helps you boost sales and increase engagement by sending targeted messages to your audience. It offers powerful features that work for all kinds of websites.
If you have an eCommerce store, then you can send cart abandonment push notifications, inventory availability, and price drop alerts to help increase conversions.
And if you’re a blogger, then you can automatically send notifications about a new blog post.
Aside from that, PushEngage lets you create Drip campaigns, A/B test your push notifications, create automatic opt-in for push subscriptions, set up opt-in triggers, and much more.
PushEngage works perfectly with all website platforms such as WordPress, Shopify, Bigcommerce, and others alike. And unlike other push notification plugins, PushEngage never sells your data to third parties.
Pricing: Plans start from $9 / month. (Free version also available.)
Thrive Ovation is the best WordPress plugin for testimonials. This powerful plugin was created by Thrive Themes to help website owners easily collect, manage, and display customer testimonials. You can use it to gather testimonials from different sources, including social media, email, and even WordPress comments.
With 1-click, Thrive Ovation will save a WordPress comment to your testimonial library with all the relevant information like the user’s photo and name, so it’s ready to insert on your website with just a click. It will also connect to Twitter, automatically grabs comments, and imports them into your testimonial library.
If that’s not enough, Thrive Ovation also allows you to automate testimonial requests by creating testimonial-gathering landing pages, opt-in forms, and blog posts. Plus, it integrates with your email service to send automated emails asking for permission to use the collected customer testimonials.
Thrive Ovation has a user-friendly dashboard that allows you to view an overview of your testimonials, filter them using tags, and manage their status. You can also choose from a range of templates to display your testimonials on your website in different ways.
It’s one of the best social proof plugins for WordPress, and it’s a perfect tool for website owners who want to build trust and credibility with their visitors without all the manual work of gathering testimonials.
Pricing: Thrive Ovation can be purchased as a standalone plugin starting at $49 / year or as part of the entire Thrive Suite of plugins.
Uncanny Automator is the best automation plugin for WordPress. You can connect existing WordPress processes and plugins together without editing code. It helps you save time by automating routine tasks.
Uncanny Automator lets you connect 18 popular plugins such as Easy Digital Downloads, Contact Form 7, and MemberPress. It also offers 90 triggers and actions, so you can create the perfect automation recipe.
But what makes it popular WordPress plugins is that it comes with a free version and offers loads of features. Plus, it’s very easy to use and you won’t need a developer to make multiple plugins to talk to each other.
Pricing: Starts from $149 / year. (Free version also available.)
WooCommerce is the official WordPress eCommerce plugin. It enables you to turn your WordPress site into an online store. It’s useful for you if you want to sell anything from your business site, whether it’s physical or digital products.
You can download the WooCommerce core plugin from WordPress.org; however, it has limited options for a full-fledged eCommerce site. If you have more than a few products you’ll likely need the premium extensions for advanced selling and checkout features.
However, the free option and compatibility with WordPress core still makes WooCommerce one of our top picks for plugins to boost your site revenues.
Pricing: Free (Paid WooCommerce Extensions available).
Wholesale Suite is a collection of three plugins that let you add wholesale features to your online store.
With Wholesale Suite, you can easily add wholesale pricing to your product pages for bulk buyers. You’re also able to set minimum purchase amounts, tiered discounts, and control shipping and taxes separately from retail customers.
In addition, Wholesale Suite comes with the ability to create responsive wholesale order forms that are searchable and categorizable. And you can automate the recruiting and registration process for wholesale buyers with forms, login pages, and automated email sequences.
Pricing: Starts at $148.50 / year for all three plugins. (A free version of the wholesale prices plugin is also available.)
Emails are very important for digital marketing. So, the failure of email deliverability can cause you a huge loss. But you’re not alone: WP Mail SMTP is here to help you.
It’s one of the best free WordPress plugins that fix your email deliverability by reconfiguring the wp_mail() PHP function to use a proper SMTP provider.
While WordPress sites, by default, use a PHP mail function to send emails, most of the WordPress hosting providers aren’t well-configured for that which, in turn, creates issues with deliverability.
So, the plugin helps you solve the issue by reconfiguring the wp_mail() function to use a trusted SMTP service. SMTP is the industry standard for sending emails.
Pricing: Starts at $39.00 / year (Free version available)
HubSpot is a popular customer relationship manager (CRM) that’s packed with features to improve your site’s marketing, sales, and customer service.
With the free HubSpot WordPress plugin, you can access all of these features without leaving your WordPress dashboard.
You can use a drag-and-drop builder to create forms and popups. You can also add live chat and chatbots to your site to engage with visitors in a more conversational manner. No matter how you connect with your visitors, HubSpot will save everything to the HubSpot CRM.
Once you have some contacts, you can send them one-off or automated emails using HubSpot’s visual, drag-and-drop email builder.
To tie everything together, you’ll get detailed engagement analytics for your website and emails, along with integrations with other popular WordPress plugins including WPForms and OptinMonster.
Pricing: Free. (Paid plans start from $450 / month.)
Best WordPress Plugins for SEO
Now, are you trying to increase organic traffic on your website? There are tons of plugins you can use to help you with search engine optimization (SEO).
We’ve picked some of the best WordPress plugins available to optimize your content and make sure your website is functioning smoothly for search engines.
SEO is yet another important aspect of digital marketing. As Google gets the most internet traffic, you can get the most organic traffic if your site gets a better ranking in search results.
AIOSEO is one of the best WordPress plugins for SEO. With its setup wizard, you can automatically choose the best SEO settings for your website.
You can also easily optimize your entire site in no time, no SEO expertise required. AIOSEO will give you a TruSEO score to tell you how well your pages and posts are optimized. Then, it provides you with an actionable checklist you can use to improve and unlock maximum traffic.
It’s also easy to rank for related or additional keywords with AIOSEO’s Semrush integration. With it, you can discover additional keywords, view their search volume, and add them to your content with a single click.
AIOSEO comes with XML sitemaps, automatic internal linking, local SEO, and much more. It really is the best all-in-one WordPress SEO plugin.
Pricing: Starts at $49.60 / year. (Free version also available.)
Yoast SEO is another great WordPress SEO plugin. It helps you to make your entire website’s content SEO-friendly. It analyses your blog content and provides an SEO score, and also provides you with suggestions on how to make improvements.
Furthermore, it takes care of the technical stuff like robots.txt, permalink URLs, sitemaps, include a category for WordPress site, etc. and is continuously updated with Google’s latest algorithms.
Yoast SEO is one of the most downloaded WordPress plugins on the internet.
Pricing: Starts from $99 / year. (Free version is also available.)
Speed optimization is necessary for all types of websites. Enhanced website speed helps you to improve your search engine rankings as it’s an important ranking factor for Google. Plus, you can ensure more happy users by offering a fast-loading website.
Caching plays a vital role in improving WordPress speed. So, W3 Total Cache is a must-have plugin for all WordPress sites. It’s the best WordPress caching plugin out there. It creates a cache for every part of your WordPress site and improves your server’s performance.
Also, W3 Total Cache offers a WordPress CDN module to help you easily integrate your site with content delivery networks (CDNs).
XML sitemaps help search engines better index your site as they allow the search engine crawlers to see the complete structure of your site. Thus, this helps your website get better rankings in search results.
Also, it notifies all the major search engines like Google, Bing, Yahoo, Ask.com, etc. each time you publish new content. It’s simple and easy to use.
Broken Link Checker by AIOSEO is one of the most user-friendly and best WordPress plugins ever made.
Just as its name says, Broken Link Checker is a plugin that monitors your site for broken links internally and externally. If it detects any broken links, you can instantly fix them with quick inline editing, saving tons of time that would be spent updating each post.
Broken Link Checker periodically crawls your website to check for broken links, and you have complete control over what it monitors. For example, you can decide which post types or statuses it will check for broken links. You can also exclude certain URLs from being monitored.
Furthermore, it will exclude links that are broken from search engine crawling. Thus, the plugin saves you from negative SEO rankings!
Pricing: Starts from $4.99 / month. (Free version also available)
Redirection is among the most popular WordPress redirection plugins that handles all your 301 redirects. It also helps you keep track of 404 errors on your website and tie up any loose ends.
There are over 1 million installs of the Redirection plugin. It can handle as many redirections as you want, no matter the size of your website. The plugin gives you instant access to how many redirects are running on your website in the backend.
It also helps to improve the user experience by highlighting which posts and pages aren’t loading right. This way you can these pages and provide a smooth website experience to your visitors.
One more great free plugin for WordPress users!
Best WordPress Security Plugins
We’re often asked, what’s the best way to protect a website? It’s important that you make your site safe from brute force attacks, malware, and other types of threats.
Here are some of the best WordPress security plugins you can use. These will safeguard your website, help you back up your data, and prevent unnecessary logins.
Duplicator, as its name suggests, helps you to duplicate your website data. It’s useful for creating site backups with a 1-click restore feature and for when you need to move your website data from one location to another, like moving to a new host.
Using Duplicator’s WordPress migration wizard you can clone the live site to transfer and migrate it using a server-to-server import option to have your website fully transferred and migrated in 2 steps with no coding or technical skills required.
Duplicator is also an awesome tool for securing your site data with a secure backup. Features include secure backup encryption, automatic backup schedules, multisite support, cloud storage for your WordPress, and more
We recommend Duplicator as the best WordPress plugin for moving or backing up your website.
Pricing: Starts at $49.50 / year (Free version available)
Sucuri is one of the most widely-used website security platforms on the market. It offers security solutions to websites run on CMS platforms like WordPress, Joomla, Drupal, Magento, etc.
Sucuri’s security service includes protection and quick recovery from website hacks, DDoS attacks, Blacklist warnings, etc. It also helps to prevent security issues by continually monitoring your site against threats.
Besides, it features website backups, performance optimization, quick threat alerts, and dedicated support from an expert team. Sucuri takes care of your website security entirely.
Pricing: Starts from $199.99 / year. (Free version is also available.)
Although you may use the best security measures, there can be loopholes sometimes where hackers and spambots can attack. Such an attack can sometimes result in the loss of your entire database and files. However, you can recover your site if you have a WordPress backup plugin.
BackupBuddy helps you to create complete backups for your WordPress website. Plus, it helps you to easily schedule automatic backups, store your backups to the Cloud, restore, and migrate your site with the backup files. Besides, you can perform quick malware scans and avoid security issues on your site.
BackupBuddy will send you instant email notifications after it finishes its tasks so you can always be sure that you have the latest backup of your site. All of these advanced features make this one of the best premium backup plugins for WordPress.
Pricing: Starts from $99 / year
Although you set a strong username and password to access your WordPress dashboard, it can sometimes fall prey to brute-force password discovery. So, you’ll need to use the Login Lockdown plugin to protect your site from such attacks.
It records the IP address and timestamp for every failed login attempt. If it detects more than a set number of failed login attempts, it disables the login function for that user for a specified period.
It’s an essential WordPress plugin to keep your website secure.
Top WordPress Plugins for Enhancing User Experience
If you want your WordPress website to stand out and attract users, then you need to pay special attention to the user experience.
It’s important to provide a smooth and seamless experience to users or you’ll risk losing potential customers.
Here are some of the best WordPress plugins for improving the user experience of your site.
Beaver Builder is the best WordPress page builder plugin for creating beautiful landing pages. With this plugin, you can build high converting landing pages in a matter of minutes simply by dragging and dropping.
To help you quick-start creating a landing page, it offers dozens of beautiful page templates. You can pick one of them, customize it with your content, and publish it. You can edit your page entirely from the front end with its WordPress drag and drop page builder.
This plugin is helpful if you have multiple products on your site and want to showcase them beautifully. The plugin is a free premium plugin so you can use its free version before making a purchase decision.
Pricing: Starts from $99 / year.
Envira Gallery is the best responsive image gallery plugin for WordPress. It helps you to create stunning image and video galleries, as well as albums, on your WordPress site with ease.
Envira Gallery plugin comes with a simple drag-and-drop builder which you can use to create beautiful photography and video galleries in just a few clicks. There’re dozens of pre-built templates available that you can use to customize the appearance of your galleries.
When you have an awe-inspiring portfolio section on your business site, there’re increased chances for receiving more paid projects.
Pricing: Starts from $26 / year. (Free version is also available.)
Soliloquy is a cool WordPress slider plugin that lets you create stunning sliders for your business website in just a few clicks.
It comes with an easy-to-use drag-and-drop interface for building images and video sliders. It’s fully responsive so that your sliders will look great on all types of devices irrespective of the screen size and resolution.
Soliloquy comes with many beautiful slider templates that you can use to build sliders instantly. For a WooCommerce store, it also has a product slider option. You can even create a logo slider for different products.
Plus, it features a fullscreen lightbox, dynamic sliders, SEO and performance optimization, integration with powerful third-party tools, and much more.
Pricing: Starts from $17 / year. (Free version is also available.)
CSS Hero is an amazing WordPress plugin for improving your WordPress design. It enables you to customize your WordPress themes easily without touching any code. You can edit your entire website design live, from the front end.
Using this plugin, you can fully edit your website typography, color management, menu, and more. Plus, you can edit and control your site responsively for different devices separately to make sure your design looks great on all devices.
CSS Hero has in-built integration with the image repository UnSplash so that you have direct access to high-quality copyright-free images.
Pricing: Starts from $29 / year.
Smart Slider 3 is one of the most popular WordPress slider plugins in the market. It allows you to create fully responsive and beautiful sliders, carousels, and blocks on your WordPress site easily.
The plugin comes with over 100 professionally designed starter templates ready for use. You can pick one of them and get started quickly or create one of your own using its blank canvas.
It lets you design your sliders visually with a drag and drop editor. It supports many layers with animations and effects for each.
Using Smart Slider 3, you can build various types of sliders, including image sliders, video sliders, layer sliders, carousels, full-page sliders, showcase sliders, and more. It’s a good alternative for the Soliloquy plugin.
Pricing: Starts from $49 / year for 1 site. (Free version is also available.)
WP Smush is a powerful free WordPress image optimization plugin. It helps you to resize, compress, and optimize your images. When your images are optimized, it reduces your site’s load time, meaning your visitors will see your content faster.
WP Smush automatically optimizes your images as you upload them. And, if you want to bulk compress the images in your media library, you can easily do that.
The best part is that it doesn’t harm the quality of your images. It cuts down unnecessary data and makes your pictures lightweight without losing quality.
WPCode, previously known as Insert Headers and Footers, is the best WordPress plugin for business owners with few-to-no coding skills because it helps you to add code to your theme’s header or footer area easily without actually having to learn how to code.
Sometimes, you may need to add codes such as Google Analytics’ tracking code, meta verification, custom CSS, etc. to your theme’s header, footer, or post area. But, to edit your theme’s header.php, footer.php file, and style sheet, you’d need to have excellent coding skills. Plus, it can be risky to make changes to these files.
The WPCode (Insert Headers and Footers) plugin saves you from all that. You can use one of the 100+ ready-made code snippets from WPCode’s library, insert custom code, or use the WordPress code generator where you simply fill out a form and WPCode generates the code to insert.
Some other great features include being able to save your code snippets in a private cloud to use across all the websites you manage, create custom shortcodes, use advanced auto-insert locations (add code that automatically runs everywhere or only in certain places with a couple of clicks), use code with conditional logic (only runs when conditions are met, such as logged-in user), and more.
WPCode offers full support for custom PHP, JS, CSS, HTML, Text, and other types of custom code snippets and integrates with eCommerce. Plus, another benefit of using this plugin is that your Google Analytics tracking code will not be lost, even if you change your theme.
Pricing: Starts at $49 / year (A free version is also available with fewer advanced features).
Code Snippets is the best free WordPress plugin for adding PHP code to your WordPress website with ease. You won’t have to mess with the functions.php file to insert code on your site.
It makes it super easy and clean to add codes while managing them from one place. You can add a title and description for each code to sort them. Plus, if you decide to change your WordPress theme, you won’t lose any code snippets.
Using the plugin, you can activate and deactivate any code snippet. It’s just like managing plugins and there’s no need for additional configuration.
Typography is one of the significant aspects of good design. If your theme doesn’t have cool fonts, your website design may not be eye-catching enough to maintain your visitors’ interests.
However, you can use the Easy Google Fonts plugin and solve this problem easily. It’s a free plugin that lets you use 600+ Google fonts on your WordPress site. Using this plugin is easy; no coding is required. Even a beginner can effortlessly configure the plugin and add beautiful fonts in WordPress.
The plugin uses a live customizer so that you can preview fonts in real-time as you make changes.
Frequently asked questions (FAQs) are widely used on websites to answer common questions. By adding the FAQ section on your site, you can solve several queries your site visitors want to ask without having to manually reply to each visitor.
Quick and Easy FAQs is a free WordPress plugin that makes it easy to create beautiful FAQs in WordPress. You can display the FAQs in different styles like simple list style, toggle style, filterable toggle, etc.
In short, this plugin helps you to improve communication and increase your conversions.
Inline Related Posts plugin helps you enhance user engagement on your WordPress posts by displaying related content inside your articles.
Most websites show related content after the end of articles due to which users need to scroll down the whole article to see the related content. But people can exit your post anywhere in between if they don’t find it useful.
So, the plugin can help you to keep your visitors on-site by displaying related posts. If they see the relevant content as more useful, they can switch to that post instead of leaving your site. This technique is especially helpful for long articles.
This is a very simple-yet-interesting marketing strategy that can improve user engagement on your WordPress blogs.
WP Call Button is one of the best WordPress plugins that lets you add a click-to-call button on your WordPress site in an instant.
You don’t need any developer or a third party to create call buttons on your website. Using the plugin, you can add beautiful buttons in just a few clicks too, without any coding.
WP Call Button is 100% mobile-friendly, so you don’t have to worry about it being responsive on different devices. And it’s optimized for SEO, so your site remains lightweight and loads quickly.
Best WordPress Plugins for Monetizing Your Site
Do you want to make money from your website? There are tons of ways you can start earning from your blog and converting your visitors into sales. Some of these include creating a membership site, adding affiliates, and more.
However, many website owners come across a problem when it comes to managing affiliates, ads, courses, and premium members.
This is where the best WordPress plugins for monetizing your site come in handy. With these plugins, you can keep everything organized and earn money while you sleep.
If you have unique and useful content, you can turn your website into a membership site and earn recurring income by selling memberships. MemberPress is the best WordPress membership plugin because it enables you to turn your normal business site into a fully-fledged membership site.
It’s actually one of the coolest WordPress plugins ever built.
Using this plugin, you can easily create multiple membership plans and specify what content to provide per access level. Then, you can sell the memberships and make your premium content accessible only to those who subscribed to one of your memberships.
Plus, with the built-in MemberPress Courses addon, you can easily create, manage, and sell online courses. It’s like a membership plugin and an LMS plugin, all-in-one!
MemberPress has built-in integration with the most popular payment gateways, including Stripe, PayPal, etc. so that accepting payments is easy. Also, it has integration with many other third-party tools such as email marketing software, affiliate software, podcasting, etc. to help you add more power to your site.
Pricing: Starts from $179.50 / year.
LearnDash is the best learning management system (LMS) available on the market. It’s used by hundreds of the world’s largest companies, major universities, training organizations, and entrepreneurs for creating and selling their online courses.
Using LearnDash, you can create and sell online courses from your WordPress website easily. It comes with a full set of powerful features for creating full-fledged online courses.
Some of its significant features are drip feed content to automatically deliver content in a predefined date, reward options to deliver certificates, points to the learners, and engagement triggers to interact with users based on their actions on your site.
Pricing: Starts from $199 / year.
Creating an affiliate program is one of the most effective ways to increase sales on your website. With an affiliate/referral program, you can get more people to promote your products to a broader audience for a certain percent of commission money, and sell more.
If you want to create an affiliate program on your WordPress website, then AffiliateWP is the best option available. It is the best affiliate program plugin that lets you create a full-fledged referral program in WordPress with ease.
With AffiliateWP, you can easily track your affiliates’ performance. You can monitor all the clicks and sales they’re driving and manage their payments. Plus, it allows you to maintain your brand with your banners and links.
It works well with MemberPress, WooCommerce, and many other eCommerce plugins and tools.
Pricing: Starts from $149.50 / year.
Alternative: Easy Affiliate
Affiliate marketing is a popular marketing technique nowadays that creates a win-win situation for companies as well as affiliate marketers. It’s the process of promoting affiliate products and services via your channels and, in turn, getting a certain percent commission for each sale through your referral.
Pretty Links is the best WordPress plugin for affiliate marketers. It allows you to shorten your long and complicated affiliate links using your own domain name, and turn them into pretty, simple links.
Once you add the affiliate links to WordPress, the plugin will auto-link keywords with affiliate links on all your blog posts. Also, it tracks the number of clicks per link and provides you with comprehensive reports.
In a nutshell, Pretty Links is a powerful affiliate link management and tracking tool for WordPress. It lets you quickly shrink, cloak, track, and share your links.
Pricing: Starts from $99.50 / year. (Free version is also available.)
Advertising is a direct approach to marketing. Marketers in the literal sense are the people who market products and services to convince people to buy them. And, if you want to advertise your own products or affiliate products, you’ll need a good plugin to manage them.
Using this must-have WordPress plugin, you can easily create and add ads to your site. You can publish date-based or infinite advertisements with widgets, shortcodes, and template tags anywhere on your website. It allows you to add network ads like Google Adsense as well as banner ads directly onto your site.
Pricing: Starts from $59 / year.
Top WordPress Plugins for Customer Support
As you start to attract visitors to your site, you’ll receive a lot of queries. To cater to all your visitors, it’s important to use the best WordPress plugins for customer support.
Each of the plugins will help you respond to your customers in real-time, automate appointment bookings, and more.
LiveChat is another cool WordPress plugin to have on your website. It makes it easy to add a live chat feature on your business sites and offer customer support instantly. It’s a powerful live chat software you can use.
Using this software, you can easily set up live chat on your business website with just a few steps. Once it’s set up, you can help your users with real-time responses to their queries.
Pricing: Starts from $20 / month. (Free version also available).
Sugar Calendar is useful for creating events and displaying an events calendar in WordPress. It comes with powerful options to organize your events and display them beautifully on your site. You can add information about the event organizer, location, start and end times, timezone, and more on your calendar.
Sugar Calendar works perfectly for businesses, event venues, local government/municipalities, churches, community organizers, and more.
By creating events on your website, you can pre-inform people about your event and make your event more successful with your preferred audience.
You can even sell event tickets and accept payments through Stripe and WooCommerce.
Pricing: Starts from $49 / year. (Free version is also available.)
BirchPress is a premium WordPress appointment booking plugin that helps you to add online booking forms to your WordPress website. This is especially useful if you have a service-related business like a hotel, restaurant, dental office, etc.
By adding an online booking form, you can allow your website visitors to book appointments for your services in advance. This helps you to manage your team’s work schedule in a more organized manner.
BirchPress is a powerful plugin that helps you to create booking forms, schedule bookings, and accept payments online.
Pricing: Starts from $99 / year.
Best WordPress Social Media Plugins
Want to use the power of social media and reach a larger audience? With these best WordPress plugins for social media, you can share your content on different social media platforms in an instant.
Smash Balloon is the best WordPress plugin for displaying your social media content on your website. Using the plugin, you can display and customize social feeds the way you want. It offers beautiful layouts that are mobile responsive and SEO friendly.
Smash Balloon is highly popular among WordPress users and has over 1 million active users with an average rating of 4.9 out of 5.
It offers multiple WordPress plugins for different social media platforms. Here’s a closer look at each:
- Custom Facebook Feed Pro – Integrate your Facebook content in your website and automatically display updates, videos, photos, albums, events, comments, reactions, and more
- Instagram Feed Pro – Display Instagram feeds without any technical knowledge and show posts in a wide range of layout options
- Custom Twitter Feeds Pro – You can show Tweets on your website in an instant and fully customize their display either by blending into your content or pop out to grab users attention
- Feeds for YouTube Pro – Want to show YouTube content directly on your site, then Smash Balloon’s YouTube plugin can help you out
- Social Wall – Combine all your social media channels into one single wall and maximize your content.
Displaying social share counts is one of the most popular social proof marketing techniques in use today.
Most websites display social share buttons and share counts on their blog posts. Doing so helps to prove your credibility, and also urges the new users to share your content.
You can easily add share buttons and show the shared counts for your WordPress articles using the Ultimate Social Media Icons plugin. It is a fast and easy-to-use social media plugin for WordPress.
Using this plugin, you can insert social share buttons before and/or after post content, and also show the total shares. It includes the popular social platforms Facebook, Pinterest, Yummly, WhatsApp, Twitter, and more.
Social media marketing is a comparatively new component in the digital marketing world, but it’s a very effective one. It’s a way of engaging a huge social media audience with your marketing content.
Revive Old Posts by ReviveSocial is an incredible plugin for social media marketing and content marketing. The plugin helps you engage people on social media with your old WordPress posts. You can automatically share your old WordPress articles using this plugin and drive traffic to your site.
The plugin allows you to choose the time between posts and the number of posts to share to make it organized. Plus, you can use hashtags to focus on topics.
Before wrapping it up, here’s what we promised above!
How to Choose the Best WordPress Plugins for Your Website
WordPress plugins let you add extra functionality to improve your website design, marketing, and a variety of other aspects related to growth.
However, beginners cannot find the best plugins because they don’t know how to choose them, be it WordPress premium plugins or free plugins.
Here are some simple tips you can use to find the best WordPress plugins.
1. User Reviews and Ratings
User reviews and ratings give you plenty of ideas on how the plugin works in reality. And, you can rely on them because they’re the actual experiences of the plugin users.
You can find WordPress plugin reviews and ratings in the sidebar area on the official WordPress.org plugin pages.
You can view full reviews by clicking on the ‘See all’ link in the Rating section.
2. Customer Support
Customer support is another crucial thing to consider while choosing the best plugins for WordPress. You need a plugin that provides you instant support whenever you need it.
For official WordPress plugins, you can view the support forum in WordPress.org.
3. Plugin Screenshots
Plugin screenshots let you see how the plugin interface looks in the backend and front end. You need a simple interface to work efficiently.
You can find the plugin screenshots on the WordPress.org Plugin pages.
Free vs. Paid WordPress Plugins – Which Should You Choose?
As you can see from our list, there are many freemium and premium WordPress plugins. But users always ask us, which should they use, free or paid?
The answer to that question depends on your needs. Free WordPress plugins are excellent for you if you’re just starting a website. In the beginning, using free plugins is an excellent way of saving costs.
In fact, some of the best WordPress plugins are free and also offer paid versions. So, you can start using free WordPress plugins and when your website grows, you can always upgrade to a paid version.
That said, free plugins for WordPress do tend to lack support, as developers don’t have any real incentive to answer user queries quickly.
This is where the premium or paid plugins become useful. They often come with a limited warranty and real-time customer support to resolve all your problems.
Frequently Asked Questions (FAQs) About WordPress Plugins
Here are some frequently asked questions about the best WordPress plugins.
1. Are plugins free on WordPress?
WordPress offers over 55,000 plugins and most of them are free to use. Even premium plugins offer a few features you can use for free on your site.
2. Which Google Analytics Plugin for WordPress is the best?
MonsterInsights is the best Google Analytics plugin for WordPress. It offers reports inside your dashboard, and you can set up advanced tracking with a few clicks and without any coding using the plugin.
3. Do plugins slow down WordPress?
Some plugins can slow down your WordPress site. So, it’s important to select the right plugin that is lightweight and doesn’t use a lot of resources.
4. How many plugins should I use in WordPress?
There isn’t an exact count for how many plugins you should have on your website. However, do make sure that your site doesn’t slow down by having too many plugins installed.
And that’s it!
We hope this article helped you find the best WordPress plugins and tools to grow your business website fast. You may also want to check out our list of the best WordPress hosting services.