EU Privacy Compliance for WordPress

One-click simplicity to help Google Analytics become compliant with complex internet privacy laws like GDPR, PECR, and CCPA.

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Enable Once, Then Rest Easy

The MonsterInsights EU Compliance addon assists your website’s Google Analytics configuration to be compliant with privacy regulations, automatically, with no coding needed.

Customize Your Privacy Options

Depending on your needs, you can enable or disable specific privacy features including:
  • Anonymizing IP Addresses
  • Limit Demographic Collection
  • Limit Interest Reporting
  • Disable UserID Tracking
  • Disable Author Tracking
  • Create AMP Consent Box

Works With The Best Cookie Consent Plugins

The MonsterInsights EU Compliance addon automatically works with the popular CookieBot and Cookie Notice plugins so that you can customize your user experience and data collection policies.

Standard Consent Supported

In addition to working with cookie notice plugins, the MonsterInsights EU Compliance addon also integrates directly with the standard Google Analytics consent system and Chrome extension.

Legal Disclaimer:

Due to the dynamic nature of websites, no single plugin can offer 100% legal compliance. Please consult an attorney to determine if you are in compliance with all applicable laws for your jurisdictions and your use specific cases. Nothing on this website should be considered legal advice.

"This Google Analytics plugin is a must-have for any new and fresh WordPress install. It provides easy to view analytics right on the spot. Best part of all, its easy to setup."


"We are a WordPress website agency, and this has really helped us up our game for managing clients websites and producing our reports at the end of the month!"


"I sent them a question and within two hours I had my answer! I just couldn’t believe how much research Jay did just to help me out with my question. I would give them 10 stars if I could. I am impressed."


MonsterInsights is the #1 WordPress Analytics Plugin

See why over 3,000,000+ websites use MonsterInsights

  • WP Analytics Dashboard

    Easily see the stats and reports that matter right inside your WordPress dashboard.

  • EU Compliance (GDPR)

    Assist with Google Analytics compliance for GDPR and other privacy regulations like CCPA, PIPEDA and PECR.

  • Enhanced eCommerce

    One-click setup to instantly see detailed performance of your WooCommerce or other WordPress eCommerce store.

  • Page Level Analytics

    Analyze every page on your website so that you can optimize your user experience.

  • Powerful Tracking

    Unleash the full power of Google Analytics by tracking user engagement and activity.

  • Custom Dimensions

    View your data in a whole new way by tracking users, authors, SEO keywords, and much more.

  • Performance & Optimization

    Monitor Web Vitals and automatically configure Google Analytics for optimal site performance.

Frequently Asked Questions

Why do I need to worry about Google Analytics and GDPR?

By default, Google Analytics collects personalized user information that can be used to identify specific users to help improve reporting and analysis. If your website or visitors are located in a jurisdiction that requires consent or anonymization of data, this can create a problem.

Is Google Analytics compliant with GDPR?

Out of the box, Google Analytics is not compliant with GDPR and other internet privacy regulations. Our addon makes it easier to comply with new data regulations like GDPR, PECR, and CCPA.

Will I be 100% compliant with GDPR and other privacy rules?

While the MonsterInsights Google EU Compliance addon will configure the most common settings automatically, it is important that you consult with an internet attorney for your particular use case to ensure full compliance.

Does MonsterInsights EU Compliance work with Google Analytics 4?

Yes, the MonsterInsights EU Compliance addon works with both Universal Analytics (UA/v3) and Google Analytics 4 (App + Web).

MonsterInsights is the Easiest and Most Powerful Analytics Plugin For WordPress

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