18 Ways to Make More Money from Your Existing Website Traffic

Ever wonder how you can make more money from your website without increasing your traffic? That’s right! You don’t need to bring in more visitors to boost your sales.

There are tons of ways to generate extra money from an eCommerce store, non-profit website, blogs, or any other type of site.

In this article, we’ll show you mind-blowing ways to make more money from your existing website traffic.

To help you find the best tips for making extra money, we’ve broken down the article into the type of websites, so you can jump ahead to any section you like.

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Are you ready? Let’s dive into the first category…

Ways to Make More Money for Any Type of Website

It doesn’t matter which type of website you have, we’ve handpicked ways to generate more money using your existing traffic.

You can use any of these tricks on all websites to boost your conversion rate and generate revenue.

1. Add Exit-Intent Popups to Convert Abandoning Visitors

Are your visitors leaving your website without performing any actions, like buying a product or signing up for your email list? Then why not use an exit-intent popup.

It’s a popup that appears just as a visitor is about close your website. You can offer amazing deals and discounts coupons in your exit-intent popups to convert abandoning visitors.

exit intent popups

A great place to add these popups is on pages your users exit the most. To find your exit pages, you can use MonsterInsights. It’s the best plugin for Google Analytics.

Once you’ve installed the plugin, go to Insights » Reports and then select Publishers report from the top menu. Now scroll down, and you’ll see the top exit pages on your website.

exit pages report

From the report, you can see the pages your visitors leave your site. To convert these visitors and make more money, you can add an exit-intent popup.

And the best tool to create an exit-popup is OptinMonster. You can create a variety of popups by choosing different templates and using its drag and drop builder for customization. OptinMonster’s Exit-Intent technology automatically detects when a user is about to leave your site and will display the popup.

Here’s a full tutorial on how to create an exit popup.

2. Use Scroll Depth Tracking to Place CTAs in the Right Position

Do you know how far your users scroll your website? Are you having trouble converting your high traffic pages?

Using scroll depth tracking, you can find out how far your visitors read your webpage before exiting or moving to another page. Once you have this information, you can place your call to actions (CTA) and popups until the users scroll your website.

scroll depth to place cta

As you can see from the screenshot, users scroll depth is 45.3% of the website. What it means is that you should place your CTAs before 45.3%.

And it also provides a great insight to trigger your exit-intent popup. You know that people will not scroll beyond this depth, so you could display your exit-intent popup or a scroll-triggered box as users reach the scroll depth of 45%.

It will maximize your chances of conversions and you don’t have to worry about increasing your traffic to earn extra money.

Next, we’ll take a look at one of the best ways anyone can make money online – affiliate marketing.

Ways to Increase Affiliate Marketing Revenue

Do you have an affiliate website, but want to make more money without investing in increasing your traffic?

You can start by fine-tuning your website for increasing conversions. And to do that, here are some awesome ways of boosting your revenue.

3. Add Affiliate Links to Your Top Landing Pages

On your website, you’ll find landing pages that generate the most traffic and bring in regular visitors. You can add affiliate links on these pages and generate more money in an instant.

Finding your top landing pages is easy if you’re using MonsterInsights. The plugin gives you information on landing pages that perform the best, right in your WordPress dashboard.

For a more detailed look, you can go to Insights and then click on Reports. From the top menu, click Publishers. The first report you’ll see is of Top Landing Pages.

top landing page report

You can see the number of visitors (traffic), average visit duration, and bounce rate for each page. Use this information to pick your top pages.

Once you’ve shortlisted your best-performing pages, now add affiliate links to boost your sales.

4. Find New Partnership Opportunities with Outbound Links

Outbound links are external links your visitors click to leave your site. For an affiliate website, your top outbound links should be your affiliates.

However, that’s not always the case. Often your visitors will leave your site through other links.

But you can change that!

First, you need to find outbound links that get the most clicks. If you’re using the default Google Analytics code, then sadly, there is no way of knowing your most clicked external links. But with MonsterInsights, you can automatically track these links, without any coding.

Publishers-Report-top-outbound-link-affiliates

Using the report, you can identify new partnership opportunities, sign up for different affiliate programs, and replace your non-affiliate outbound links with an affiliate link.

5. Use a Floating Bar Optin to Promote Your Affiliates

Another simple way of skyrocketing your revenue is by promoting your affiliates with floating bars targeted to your highest-traffic pages.

In a floating bar, you can display a special discount offer, provide a coupon code, and even add a countdown timer to create urgency.

floating bar example

So how can you add a floating bar to make more money?

First, find your top affiliates. Using MonsterInsights, you can view affiliates that get most clicks and perform the best.

monsterinsights top affiliate links reports

Once you know which affiliate to promote, you can follow this tutorial to create a floating bar with a countdown timer.

Here’s a floating bar that LifterLMS used to increase their revenue by $23,700 in just 5 months while boosting lead generation and reducing abandoning visitors.

Are you selling your own products on your website? Next, let’s take a look at a few tricks you can use to increase your sales without having to increase traffic.

Ways to Boost Ecommerce Sales and Revenue

As an eCommerce site owner, you’ve likely invested a lot of time and resources into getting people to visit your store. It’s so frustrating when most those visitors leave without taking any action, and your efforts go to waste!

But what if we told you that you could convert those visitors and make more money from your store with a few simple optimization tricks?

Here’s how…

6. Cross-Sell Relevant Products to Shoppers

One way to make more money from your eCommerce site is to link to relevant products.

For instance, if you are selling laptops, you can cross-sell by recommending products like laptop bags, portable keyboards, mouse, software, and other accessories on your product pages.

cross sell at checkout

If you’re using WooCommerce, an easy to to cross-sell is by adding an extension called Product Recommendations.

Once you set it up, you can cross-sell products anywhere on your store, be it product pages, cart, or checkout.

7. Create an Upsell Popup on Your Store

Along with cross-selling, you can upsell your products to visitors using popups.

Let’s say you have a clothing brand. When a shopper is purchasing beachwear, you can upsell by showing a popup. In the popup, you can offer a discount or bundle a few products together from the same category.

upsell-products

Here’s a detailed guide on how to create an upsell popup on your cart page.

8. Run a Giveaway for an Upcoming Product

Giveaways attract attention, help capture leads, and boost sales. To make the most of a giveaway, you can run an entire campaign around an upcoming product line.

KnivesShipFree.com did a monthly giveaway before the launch of their new knives. Each month they would announce a winner, and on the date of the launch, they emailed their newly collected 5,000 leads about the new product. As a result, they generate over $10,000 in revenue.

knives giveaway lightbox

You follow the same strategy as KnivesShipFree.com.

Start by creating a giveaway. You can use RafflePress to create a giveaway. Then announce a winner of each giveaway every month, while collecting leads.

And then send out an email announcement on the product launch date to all your subscribers. It will help you convert your existing users into sales.

9. Offer Gift Certificates to Your Visitors

Are you having a down season in terms of sales? Then why not offer gift certificates to your customers to make more money.

Gift certificates are excellent for generating sales during the period when sales are low, without the need to increase traffic.

Nashville Pedal Tavern used this tactic to sell gift cards to its visitors. After 30 seconds, a popup optin would appear for visitors showing the gift certificate. The company generated $2,300 in sales in just 14 days using this strategy. Here’s the popup they used:

make more money ecommerce gift cards

10. Geo-Target Visitors with Selected Products and Discounts

To make the most of your existing traffic, you can create geo-targeted offers and increase your sales. By finding out the countries your visitors access your website, you then offer them deals and products exclusively for these regions.

The first thing you’ll need to do is identify your top traffic countries. Using MonsterInsights, you can find these regions right in your WordPress dashboard. Simply install the plugin and go to its Overview report.

Here, you can see the top countries that send traffic to your site.

Identify Countries That Bring in the Most Traffic

Once you know the regions that send in the most traffic, now create an exclusive offer for them.

You can use OptinMonster for this process. Its smart display rules let you show your offer to visitors from specific locations.

For example, eCommerce site Skates.co.uk found that most of its traffic was coming from France. So, they created a discount offer exclusively for visitors from France. This boosted their sales by £2000 a day and they made more money without increasing their traffic.

geo traget users with popups

Don’t have any products of your own yet? If you’ve just started a blog, here are a few ways you can make money on it.

Ways to Make More Money on Your Blog

Did you know that in 2018, there were 30.6 million bloggers in the United States alone and more than 77% of internet users read blogs?

These stats show the potential of blogging. And it also leads to a question: how can you make more money from your website using your existing traffic?

Let’s find out…

11. Offer Premium Downloadable Content

You can generate tons of money by offering premium content to your existing visitors. Premium content can be anything like a whitepaper, PDF guides, documents, video, audio recordings, and more.

And if you’re into development and designing, then you can offer paid logos, themes, stock images, plugins, and software.

Here’s an example of premium content on Harvard Business Reviews:

premium content

To add a paid downloadable content to your blog, you can use Easy Digital Downloads plugin. It’s super easy to use and you can manage all your digital products with ease. You can follow our detailed guide for setting up Easy Digital Downloads in WordPress.

Here’s a bonus tip! You can fine-tune this strategy to see which type of content gets the most downloads using MonsterInsights.

Using its Top Downloads report, you can find out which content your visitors like and then you can create similar premium content.

file-downloads-report-monsterinsights

12. Create a Members-Only Section on Your Blog

In addition to offering premium content, you can create a members-only area on your blog.

In the membership section, visitors would pay a monthly subscription fee to access exclusive content like in-depth guides, reports, videos, podcasts, and more.

You’ll find many popular publishing sites offering membership sections. Here’s an example of Indepent.co.uk:

membership only area

To create a members-only section, you can use plugins like MemberPress. Using the plugin, you can set up a membership section in no time.

All you have to do is install the plugin, add your payment options, upload exclusive content, and publish your members area.

For a complete step by step process, you can see our guide on how to create a membership website.

13. Sell Online Courses on Your Website

Another way of making money from your blogs is by creating and selling online courses. You don’t have to invest in increasing your traffic and use courses to make more money.

In fact, courses sell at a much higher price than other premium content like eBooks.

There are many learning management system (LMS) plugins for WordPress that you can use to create and sell online courses.

That said, we recommend using LearnDash because it’s user-friendly, offers a drag and drop builder, and lets you award points and certificates to learners.

If you want a detailed tutorial, check out this guide on how to create online courses using LearnDash.

14. Accept Sponsored Posts

To make more money, you can accept sponsored posts for your blogging site. Sponsored posts are paid articles written by others. To publish the content on your website, you would charge a fee.

It’s a successful model and provides other benefits. You don’t have to create content regularly for your site, and adding original new content can help you to rank in search engines.

Uploading posts on WordPress requires giving access to your site’s backend, which is not safe. An easier way of accepting sponsored posts is through WPForms Post Submissions. Using this plugin, you can allow visitors to submit content to your website without logging in to the admin area.

The best thing about WPForms is that you can use it to accept payments. So, within the post submission form, you can add your payment gateway details as well.

To get started, see this tutorial on how to allow users to submit sponsored blog posts.

15. Add a Niche Job Board

Did you know that you can get paid for listing job openings on your blogging site?

If you write for a specific niche, chances are you’re going to attract professionals with a specific skill set. So, companies looking for such individuals can use your website as a platform for recruitment.

To make money, you can charge fees from companies for listing their job openings. It’s that simple!

Here’s an easy guide to help you create a job board in WordPress.

16. Run Google AdSense on Your Website

Another easy way of monetizing your existing traffic is by running Google AdSense on your website. When a user clicks on those ads, you get paid a set fee. It’s that simple.

To add AdSense to your website, you’ll need to create a Google AdSense account. It usually takes about 8 hours for Google to review your application and determine if you qualify for AdSense.

Once your application is approved, you can use plugins like AdSanity to add the AdSense code anywhere on your site. It’s one of the best WordPress plugins to manage ads.

Here’s a detailed guide on how to add AdSense to your WordPress website.

17. Sells Ad Space Directly to Businesses

If you want to make money through ads, another lucrative way is to sell ad space on your website directly to businesses, instead of using a third party like AdSense.

While AdSense is easy to set up and convenient, it has its limitations. For starters, the amount you can earn is limited in AdSense and may vary across clicks. That’s because you have to rely on third-parties or agencies, which take a cut of the money.

To overcome this problem, you can negotiate deals directly with other companies and sell your site’s space for ads. Using this method, you don’t have to rely on anyone else, and you can make more money than using AdSense.

That said, directly selling ad space requires a lot more management. For example, you’ll have to negotiate deals, determine the type of ad you want to run, draft terms and agreement document, ready the invoices, and more.

But if you’re using an ad management plugin like AdSanity, you can streamline most of the process, such as ad placement, and start and end date of the ad.

18. Accept Donations

Now, many website owners don’t like to display or earn money through ads, especially non-profit organizations and journalist sites.

At this point, you may ask us – how do they make money? In simple words, donations.

You can easily create a donation form using WPForms. It lets you create different types of forms for your website and accept payments with ease.

wpforms donation forms

For detailed instructions, you can follow this guide on how to create a donation form.

And that’s it!

Using these tips and tricks, you can boost your sales and enjoy increased revenue using your existing traffic.

You can pick ways that work for all kinds of websites or choose from a specific type of site. And if you want, you can use some of the ways together to maximize your chances of converting visitors.

We hope you liked our article on ways to make more money from your existing website traffic. You can also go through our guide on the most important Google Analytics metrics every business should track.

Don’t forget to follow us on Twitter and Facebook for more helpful Google Analytics tutorials.

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