Are you looking to add popups on your WordPress site? Want to know what the best WordPress popup plugins are?
Choosing the right popup builder is crucial for making well-designed popups, which can convert your users into subscribers/customers/loyal fans.
In this article, we’ll share with you the best WordPress popup plugins you can use to create popups.
How to Choose the Best WordPress Popup Plugin
Popups can maximize your website conversions by displaying attractive offers at the appropriate time. You can learn more by reading some case studies about OptinMonster users.
However, they can be annoying sometimes. If your popups look unattractive and appear at inappropriate times, then they can rather ruin the user experience on your website.
That’s why you need a proper popup plugin to create attractive popups.
Here’re some points to consider while selecting the best popup plugin for your WordPress site.
- Look for the popup templates offered by the plugin.
- Look for a drag and drop builders to easily customize the design with no code.
- Check out campaign types the plugin lets you create.
- Find out the supported triggers for popups.
- You need email marketing integration for maximum conversions.
Best Popup Plugins for WordPress
Here are the WordPress popup plugins on our list:
- OptinMonster – #1 Best popup plugin used by 1,000,000+ WordPress sites
- HubSpot – Best popup plugin and CRM used by 200,000+ WordPress sites
- Bloom – Best native popup plugin for WordPress
- Thrive Leads – A perfect Bloom alternative plugin
- OptiMonk – Popup builder software used by 40,000+ websites
- Popup Maker – Free WordPress popup plugin used by 700,000+ sites
- Popup Builder – WordPress popup builder plugin used by 200,000+ sites
- Elementor Pro – WordPress page builder and popup plugin
- Icegram – Free WordPress popup plugin used by 40,000+ sites
OptinMonster is the most powerful popup plugin in the market. It is a SaaS (software as a service) platform that you can easily integrate with WordPress, WooCommerce, Shopify, or any website platform. It also offers integrations with all the most popular email marketing services.
Using OptinMonster, you can easily create visually stunning popups and use them to collect emails, promote your product sales, and more.
It allows you to create many different types of campaigns, including lightbox popups, fullscreen welcome mats, slide-in scroll boxes, floating bars, and more. You can also add countdown timers to any campaign to create a sense of urgency. You can use one of the dozens of professionally designed templates, or start from scratch and create your own design with their drag and drop builder.
You can use smart triggers like scroll-trigger, InactivitySensor, Timed Display Control, 2-Step Yes / No Email Optins, etc. to display popups in the appropriate time. Above all, its signature Exit-Intent technology lets you show a targeted campaign at the exact moment your visitors are about to leave. This way, you can convert abandoning visitors into subscribers.
It also has powerful features like geo-location targeting, device-based targeting, page-level targeting, etc. to let you create targeted popup campaigns. Trusted by more than 1 million WordPress websites, OptinMonster is the #1 choice for creating popups and opt-in forms in WordPress.
Pricing: Starting from $9 / month for Basic plan.
To design your popups, you can use HubSpot’s visual, drag and drop builder. In addition to customizing the design, you can also customize all of the form fields that appear in your popup.
You can also choose from different popup types, such as modal popups, slide-ins, drop-down banners, and more.
To control who sees your popups, you can use page-level targeting and other targeting rules such as a visitor’s device or behavior. You can also choose from different triggers including time on page, scroll depth, and exit intent.
After people submit your popup, you can show a custom thank you message and/or send them a follow-up email. You’ll also get built-in analytics so that you can track your popups’ conversion rates.
Created by Elegant Themes, Bloom is one of the most widely used popup plugins in the market.
Bloom comes with more than 100 amazing templates to let you create email opt-in forms on your WordPress site.
You can choose from 6 different display types including popups, fly-ins, and inline opt-in forms. There’s also an option to lock your content behind an opt-in form.
It lets you trigger popups at the timed delay, after readers reach the bottom of the post, after commenting, after purchasing, and after inactivity. However, it misses out the most effective triggers like exit-intent, floating bars, geo-location targeting, etc.
You can get access to Bloom plugin only by purchasing to one of the Elegant Themes membership plans. So if you’ve already bought their membership, then you can use Bloom without extra payment.
Pricing: $89 / year for Yearly Access Plan.
Thrive Leads is a WordPress popup and list building tool by Thrive Themes. It is also a powerful solution with tons of advanced features.
Similar to OptinMonster, it includes advanced opt-in types like 2-Step Yes / No opt-ins, content locking, screen filler overlay, sticky ribbon, and more. However, it has limited targeting and trigger options.
It supports timed popup display, scroll trigger, exit-intent, and WordPress category and tag targeting. But it misses out on powerful triggers like geo-location targeting, InactivitySensor, etc.
Thrive Leads also includes A/B testing to help you choose the best possible opt-in form. You can also find stats and reports and view the performance of your popups.
Pricing: $97 / year
OptiMonk is yet another SaaS platform for creating popups on your website. It works well with WordPress as well as Shopify, BigCommerce, Magento, and other platforms.
OptiMonk lets you create opt-in forms for various purposes like capturing email subscribers, reducing cart abandonment, promoting special offers, collecting feedback, and more.
It includes smart features to show the right message to the right people at the right moment. It allows you to check visitor background, and use page-level targeting and time-based targeting for better results.
Using OptiMonk, you can use triggers like timed display, scroll and click monitoring, and exit-intent detection. However, it lacks cool features like URL parameter targeting, WordPress category and tag targeting, and more.
Pricing: Free or $29 / month for the Essential plan, or start for free.
Popup Maker is the best free WordPress popup plugin available in the market. The plugin is actively installed on more than 700,000 websites. Plus, it has received 4.9 out of 5 average ratings from its users on WordPress.org.
The plugin lets you create opt-in popups, slide-ins, modal forms, and also the EU cookie notices. You can set popup triggers on timed delay and click-based triggers on the navigation to menu items, buttons, sidebars, etc.
It lacks many advanced targeting and trigger options as offered in OptinMonster and other plugins above. However, you can get Exit-intent feature by purchasing their paid extension plugin.
Popup Builder is yet another WordPress popup plugin available for free. It has over 200,000 active installs and 4.8 out 5 stars average rating on WordPress.org.
The plugin helps you to create and manage appealing promotion modal popups on your WordPress website. You can show offers, discounts, and other kinds of promotional content and increase your conversion rate.
The plugin lets you choose a popup display location and a theme from many options available. You can set popup triggers on page scrolling, on click, on mouse hover, etc. with this free plugin.
If you want to use its advanced features, then you’ll need to buy its premium version.
The plugin now includes a powerful popup builder tool as well. If you’re already using Elementor Pro on your website, then you can get popups without paying extra money.
Using Elementor Popup Builder, you can create different types of popups including email subscriptions, login forms, promotions and sale banners, welcome mat, etc. You can use different styles like a fly-in, full screen, help bar, bottom bar, slide in, and more.
There’re 100+ stylish popup templates available to let you make popups quickly. You can also use 100+ Elementor content widgets and create unlimited popups for your website.
Pricing: $99 / year
Last but not least, Icegram is an easy to use popup form plugin for WordPress. It allows you to make beautiful opt-ins and call to actions on your website and convert your visitors to subscribers and customers.
Using Icegram, you can use mainly 4 types of popup styles: lightbox popups, header and footer action bars, toast notifications, and slide in messengers.
You can choose to display the popups on specific pages, categories, or posts.
Which is the Best Popup Plugin for WordPress?
After reviewing the most popular popup plugins available, we believe that OptinMonster is the best popup tool you can use.
It includes advanced triggers and targeting options like Exit-Intent® technology, mobile triggers, geo-site targeting, etc. And, it offers a user-friendly and straightforward drag and drop interface for creating opt-ins.
If you want to find out how OptinMonster tops the list, read our detailed OptinMonster review.
We hope this article helped you to find the best WordPress popup plugin for your website. You may also want to see our handpicked list of best WordPress plugins to grow your site faster.