How to Optimize AdWords: 5 Tips & Strategies to Boost Your Clicks

Want to improve AdWords click-through rates? Getting your AdWords campaign up and running is pretty easy. But, if you don’t optimize your ad campaigns well enough, your click-through rates could be low, making your entire AdWords campaign less effective. In this article, we’ll show you how to optimize your AdWords campaign to boost click-through rates. […]

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5 eCommerce Email Marketing Best Practices to Grow Sales

Do you want to grow sales with email marketing? According to Monetate, mail conversion outperforms both social and organic search traffic and it is even close to twice as high as organic search. With the right eCommerce email marketing strategy, you can build an engaging relationship with your customers and grow sales. In this article, […]

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How to Reveal Your Path to Conversion in Google Analytics

Did you know that 95% of your website visitors will never convert on their first visit to your website? Studies show that on average, it takes 3-4 visits for your visitors to actually think of doing business with you. That means if you’re analyzing the contribution of a specific channel while overlooking the conversion paths, […]

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4 eCommerce Customer Retention Strategies to Boost Your Repurchase Rate

Are you wondering how to increase repeat sales in your eCommerce store? It is easier to sell to your existing customers than to acquire new ones. Sadly, many ecommerce businesses focus heavily on acquiring new customers while undervaluing the importance of investing in relationship marketing and encouraging repeat purchases. In this article, we’ve compiled a […]

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What Is Lead Quality And How To Measure It

Want to know the secret that generates more revenue from email marketing? Many marketers assume that driving more leads can help them generate more sales and revenue. While increasing the size of your email list should be a top priority, your leads are worthless unless they’re qualified enough to make a purchase. Driving more qualified […]

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10 Facebook Ad Targeting Tips to Skyrocket Your Conversions

Want to leverage the full potential of Facebook ad targeting? Facebook comes with tons of different ad targeting options that allow you to reach the right people in the entire user base. In this article, we’ll show you some cool Facebook ad targeting tips to reach the right people and boost your conversions. For easier […]

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WooCommerce Category SEO: 4 Best Practices for Product Category Pages

Looking to optimize your brand pages or category pages of your eCommerce site? Having properly optimized category pages and brand pages can get you high rankings for the keywords you’re targeting. In this guide, we’ll show you how to optimize your WooCommerce category pages for improving your SEO. Why Optimize Your WooCommerce Category Pages for […]

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