When you connect your WordPress site to Google Analytics using MonsterInsights, you get instant access to straightforward, understandable analytics data without ever leaving your WordPress admin area. You can use these reports to see where your site visitors come from and how they behave once they’re on your website. In this guide, I’ll walk you […]
Looking for more information on Google Analytics channels? Whether you’re brand new to GA4 or you’ve been using Google Analytics for a while, it’s important to understand what all of the channels are and what traffic they include. When you’ve got all of the information, you can understand more about where your traffic is coming […]
Ready to master Google Analytics 4 with a little help from MonsterInsights? GA4 is an incredibly powerful analytics tool, but for many people, it comes with a big learning curve. To help you be successful with the transition to GA4 and make it a lot easier to use, we’ve added multiple new reports to the […]
Want to use a WordPress email subscription plugin to build your email list and make more money from your audience? Using an email newsletter popup box on WordPress is one of the very best ways to collect email addresses, along with having signup boxes embedded on your website. To collect the most email addresses, you’ll […]
Do you want to learn how to track coupon codes in Google Analytics for your eCommerce store? Coupon campaigns are an awesome marketing strategy for attracting new customers, engaging with your existing customers to increase repeat business, and turning on-the-fence shoppers into conversions. However, you need to use Google Analytics coupon tracking to know if […]
Want to set up Google Ads retargeting (or running retargeting ads already) and need to know how to optimize your campaigns? By following a few Google retargeting ads best practices, you can make sure that your ads are optimized and they’re the best use of your time and money. In this article, we’ll show you […]
Want to know the difference between a microsite vs landing page? Both are helpful for promoting your digital marketing campaigns, boosting sales, and increasing conversions. But, they also have some key differences that are important to understand. In this article, we’ll explain microsites vs. landing pages and give you all the information you need to […]
Are you looking for Hotjar alternatives to use on your WordPress website? Hotjar helps you see how people interact with your site, collect customer feedback, and better connect the dots between What is happening on your site with Why it’s happening. This helps you investigate the customer journey, improve your site design, hone your content strategy, […]
Are you a WordPress, MonsterInsights, and/or Google Analytics user wondering what changes are happening with GA4, and if you need to worry about them? Although there are a lot of changes happening with Google Analytics 4, MonsterInsights users can rest assured that they’re still getting all the data they need to grow their businesses, and […]
Are you spending money on Meta (Facebook) Ads? If you are, it’s super important to try to maximize that spending to get more of the right kind of traffic and more conversions. You’ll want to look at some Facebook ad targeting tips — otherwise, you’re just throwing away that ad spend. Need help with optimizing […]
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