How to Add a Property in Google Analytics

Looking to add a new property in Google Analytics? Google Analytics allows you to have up to 50 properties in a single account. In this article, we’ll walk you through how to add a property in Google Analytics.

Understanding Property, Account and View in Google Analytics

Your Analytics profile consists of 3 different components. They are account, property and view.

  • Account: You should have at least one account to access the analytics report.
  • Property: A property can be a website or a mobile app that you’d like to track in Google Analytics.
  • View: A view is the access point for your reports. For example, within a property you can have different views for viewing all the data for example.com, viewing only a specific subdomain, like blog.example.com or viewing only AdWords traffic.

A property in Google Analytics is associated with a unique tracking ID. If you are looking to add a new website for tracking in Google Analytics, you need to create a new property.

Now let’s take a look at how to add a new property in Google Analytics.

Step 1: Create a New Property in Google Analytics

Log into your Google Analytics profile and select the website in which you’d like to add a new property.

click on google analytics view

Now click on Admin in the left taskbar.

click admin

In the Property column, click on the dropdown menu, and then, click Create new property.

create new property

You can now specify details like Website Name, Website URL, Industry Category and Reporting Time Zone.

Fill in the info needed to create a Google Analytics account

Then click Get Tracking ID.

Step 2: Set Up Tracking on Your WordPress Website

After adding a property to your Google Analytics profile, the next thing you want to do is to set up Google Analytics tracking on your property or website.

MonsterInsights allows you to easily set up Google Analytics without having to manually copy and insert the tracking code into your WordPress website.

First, log into your MonsterInsights account and download the plugin zip file.

Once you have the zip file, navigate to the site where you want to install MonsterInsights and go to the WordPress admin dashboard.

Then navigate to Plugins » Add New and click the Upload Plugin button at the top.

Add new plugin

On the next screen, you can click the Choose File button to select the zip file you just downloaded. Then click the Install Now button to upload the file and install the plugin on your site. Then click Activate Plugin.

install monsterinsights for multisite

After the plugin is activated, you’ll see a few messages at the top of your dashboard. To set up your Google Analytics account with MonsterInsights, click the Google Analytics settings link.

Click the link to configure your Google Analytics settings

This will bring you to the Insights » Settings menu. Now you can click the Authenticate with your Google account button to start the process.

Click to begin authenticating your Google Analytics account

In the popup that appears, click the Next button.

Start the Google Authentication process

Then click the Click To Get Google Code button.

Click to get your Google Analytics code

Next, you can click the Allow button to give MonsterInsights access to your Google Analytics data.

Allow MonsterInsights to access Google Analytics data

A long string of letters and numbers will be displayed. Copy the code, and then paste it into the field and click the Next button.

Paste your Google Analytics authentication code

Now you can click the Select a profile dropdown to select the website you set up in Google Analytics, and click the Next button.

Select your Google Analytics profile

That’s it! You’re all set.

It can take a few hours for Google Analytics to start collecting data.

We hope this tutorial helped you to add a new property in Google Analytics.

If you’re looking test what works best on your site by conducting A/B tests, you may need to set up Google Optimize on your site.  And don’t forget to follow us on Twitter and Facebook for more Google Analytics tutorials.

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