Do you want to learn how to do a giveaway on TikTok? Taking the social media world by storm, TikTok skyrocketed in popularity after its launch a few years ago. The platform now has more than 2 billion active users! Social media is a powerful tool, and business owners have quickly realized the benefits of […]
Bounce Rate in Google Analytics 4: Complete Guide to Finding & Understanding Your Data
Website owners often feel frustrated when they can’t find their bounce rate data in Google Analytics 4 (GA4). Many users switched from Universal Analytics expecting to see the same familiar metrics, only to discover that bounce rate isn’t where it used to be. In GA4, bounce rate has been replaced by other engagement metrics. However, […]
Push Notification Marketing for WordPress: Quick-Start Guide
Thinking about trying push notification marketing as part of your marketing strategy, or already doing it and looking for more ideas? Push notification marketing is a pretty new strategy compared to other tried-and-true methods, but it’s very quickly becoming a really effective way to market new content, services, products, and more. In other words, you’re […]
How to Create a Survey in WordPress (Step by Step)
Are you wondering how to create a survey in WordPress? With a well-designed survey, you can easily collect useful information, feedback, and opinions from your site visitors. You can then use the collected information to make informed decisions that will improve your website, your products, and your business overall. In this article, we’ll show you […]
How to Collect User Feedback in WordPress (Super Simple)
Looking for the best way to collect user feedback in WordPress? When you’re able to collect real verbatim user feedback, there are so many ways you can use it to improve your website, your products, your content, and more. All of those improvements lead to more sales and more conversions, and a bigger bottom line […]
How to Upload a PDF to WordPress (Simple Guide)
Looking for a simple, step-by-step guide on uploading a PDF to WordPress? Whether you’re offering downloadable resources, sharing important documents, or adding PDF content to your posts, I’ll show you how to upload PDFs to WordPress. I’ll also show you a bonus method for uploading PDFs using a plugin, plus how to monitor how many […]
How to Create an IP Address Filter in Google Analytics
Wondering how to create an IP address filter in Google Analytics? There are a couple reasons why you might want to filter out traffic from a certain IP address, but the most common one is to filter out traffic from your own home or office. It makes sense that you don’t want your own visits […]
How to Set Up Google Analytics Custom Event Tracking
Want to set up Google Analytics custom event tracking in WordPress? Event tracking can help you gather a lot of important data about your website and how your users are interacting with it. You can track clicks on all your most important links and call-to-action buttons using custom events in Google Analytics. However, the custom […]
How to Track Conversion Paths in Google Analytics [Easily]
Your website visitors aren’t converting on their first visit, and you’re missing critical insights about their conversion paths. Most businesses focus only on the final conversion moment, completely overlooking the valuable click path data that shows exactly how customers move through their buying process. I’ve been helping website owners understand their conversion paths for years, […]
How to Share Your Google Analytics Reports (5 Easy Ways)
Do you want to share your Google Analytics reports with others? There are many situations where you might need to share analytics data with clients, team members, or other business partners. However, you likely don’t want to grant them access to your entire Analytics account in order to view reports. Instead, you can choose exactly […]