Are you wondering how to rank your website in the top positions on Google? If so, you’ve probably come across the term “domain authority”. What exactly is domain authority, and how do you increase it for your website? For anyone working on SEO (search engine optimization), it’s important to know that domain authority is not […]
If you follow along with SEO news and best practices, you might have seen the term “cornerstone content” used. It sounds like a fancy SEO term, but what does it actually mean? And how do you create cornerstone content? There are many SEO tips and tactics out there, and it can take effort to figure […]
Wondering how to score a Google answer box (also called a featured snippet) to dominate some search results and drastically increase your impressions and clicks? Getting featured in Google answer boxes is an excellent way to get more traffic to your website. Capitalize on that increased traffic to increase your sales and revenue! The more […]
Are you wondering how to boost your organic search rankings and get more traffic using SEO analytics and reporting? With the right SEO analytics, you can measure your website’s current SEO success and come up with informed ways to drive more traffic and continue growing your business. In this article, we’ll show you which Google […]
Are you looking for the best free SEO Chrome extensions that you can use to monitor your site’s SEO, perform keyword research, check in on your competitors’ rankings, and more? There’s an overwhelming number of SEO extensions out there! Many have a different focus, like keyword rankings or competitor research, but many have similar features. […]
If you’re setting up Google Analytics 4 or trying to optimize your existing GA4 property, you’ve probably encountered enhanced measurement options. But what exactly is GA4 enhanced measurement, and does it actually deliver on its promises? In this guide, I’ll walk you through everything you need to know about enhanced measurement, including its limitations and […]
Running Meta (Facebook) ads involves tracking numerous metrics, and one of the most important is your cost per result. Many advertisers focus on impressions or click-through rates but overlook this crucial efficiency metric! When you’re spending money on ads, you want to know exactly what you’re getting for each dollar spent. Understanding your cost per […]
Are you wondering which Google Analytics reports you should be looking at often to get the most important insights into how you’re doing online? Google Analytics 4 can be really overwhelming, so you’re doing the right thing by diving into some research about which reports are the best to watch for the insights you need […]
Keeping visitors engaged on your website is a pretty big challenge for site owners. After all, user engagement can directly impact your conversion rates, SEO performance, and overall business success. In this article, I’ll break down 8 proven ways to increase user engagement on your website. These strategies have helped countless website owners transform casual […]
When it comes to website and app performance tracking, Google Analytics stands out as the top tool. It offers free insights into website performance and user behavior. But do Google Analytics cookies raise privacy issues? Many website owners wonder if their site is GDPR compliant if they use Google Analytics. Do you need to ask […]
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