301 Redirects: What Are They and How to Use Them

Not too long ago, one of our users asked us, what are 301 redirects and how should they use them? If you’re a website owner or handle a client’s website, it’s important to learn about redirects, how they affect your research rankings, domain authority, and what’s their importance for your site’s overall health. In this […]

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Is MonsterInsights Worth It? (An Extensive Review for 2021)

You may have heard that MonsterInsights is the best Google Analytics plugin for WordPress. It’s highly rated and used on millions of sites, including big name brands like Microsoft, Bloomberg, FedEx, Zillow, and more. While there’s a free version, you’ll need to purchase MonsterInsights Pro to unlock all its advanced features like eCommerce reports, conversion […]

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15 Proven Ways to Repurpose Content on Your WordPress Site

15 Proven Ways to Repurpose Content on Your WordPress Site

Are you having trouble coming up with new content ideas for your website? If so, then why not repurpose your existing posts. Repurposing content simply means to take one of your top articles and recycle them as new content elsewhere. This way you can find new ways of creating high-quality content while keeping your existing […]

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7 Best WordPress Lightbox Plugins for 2020

7 Best WordPress Lightbox Plugins (Expert Review)

Do you want to capture your visitor’s attention instantly? Through lightbox popups, you can display highly targeted messages at the right time to your users. The beauty of using a lightbox plugin is that it helps people make decisions by minimizing distractions. But with hundreds of plugins and tools offering different features, which should you […]

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Domain Authority: What It Is and How Can You Boost It (5 Ways)

Are you wondering how to rank your website on the number 1 spot on Google? If so, then you must have come across the term domain authority. For anyone doing SEO (search engine optimization), it’s important to know that among the 200 different ranking factors on Google, domain authority is one of them. In this […]

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A Beginners Guide to UTM Parameters (And How to Use Them)

Do you want to know which marketing campaigns drive the most traffic? Or perhaps you want to know how well your newsletters are doing? This is where UTM parameters come in handy. They help you track multiple campaigns and provide the data you’ll need for optimization. In this article, we’ll go through the basics of […]

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How to Track Your Offline Marketing Campaigns in Google Analytics

Do you want to measure the success of your offline marketing campaigns? If you’re running offline marketing campaigns to promote your online business, you would want to know many visitors viewed your website and what was the conversion rate. In this article, we’re going to look at various methods to track your offline marketing campaigns […]

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14 Handy Google Search Operators for SEO A Complete List

14 Handy Google Search Operators for SEO (A Complete List)

Do you want to speed up your SEO process and make searching a lot easier? Google search operators can help make your content marketing practices efficient. They even help you identify new opportunities, conduct competitor analysis, and audit your site for potential threats that can harm your rankings. In this article, we’ll list down handy […]

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What is Customer Lifetime Value? (And How to Calculate it)

Are you wondering how much money do you have to invest in acquiring new customers and retaining existing ones? One of the most important metrics many businesses ignore or don’t measure is customer lifetime value (CLV). It helps you estimate how valuable a customer is for your website. In this article, we’ll show you what […]

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