Want to learn how to email WooCommerce reports to your colleagues or others? Need a report that actually includes the data that matters to your business? WooCommerce is a really powerful WordPress eCommerce plugin, and it does have some reporting built in. However, the only way to send the data to others is to download […]
How to Set up a Google Analytics PayPal Referral Exclusion
Looking to learn how to manage Google Analytics PayPal referral traffic? If you’re using PayPal to accept payments, Google Analytics will list PayPal as the referral source for the transaction, instead of where your traffic actually originated form. This prevents you from seeing the original referrer websites contributing to your conversions, which is really important […]
How to Set up Google Analytics Social Media Tracking
Are you wondering how to set up Google Analytics social media tracking? Using Google Analytics for social media tracking is really the best way to see how many visits you’re getting from social media, plus what those visitors are doing on your site once they arrive. Are your social media marketing efforts paying off? If […]
Add Google Analytics to WordPress WITHOUT a Plugin (2025)
Looking for a way to add Google Analytics tracking code to WordPress without a plugin? Setting up Google Analytics on WordPress helps you track your website traffic and provides valuable insights about your visitors. Let’s take a look at how to add your Analytics tracking code to WordPress without a plugin. Table of Contents Video […]
How to Track Form Submissions in Google Analytics & WordPress
Form submissions are the lifeblood of most websites. Whether it’s a contact form, newsletter signup, or order form, these conversions represent real business value. Yet I’ve seen countless website owners miss out on valuable insights simply because they don’t track form submissions correctly. The problem is that Google Analytics doesn’t track form submissions by default. […]
How to Add WordPress Internal Links to Improve Your SEO
Want to know how to add WordPress internal links to improve your site’s SEO? You’ve probably heard that internal links from your own content to other pages on your site can improve your on-page SEO. It’s true! There are several benefits that can happen from building more internal links and a solid linking structure. Creating […]
9 Top eCommerce Metrics & KPIs to Track in Google Analytics 4
What are the most important Google Analytics eCommerce metrics and KPIs for your store? Tracking a specific set of ecommerce metrics and KPIs can help you see where your site needs improvement, and help you make changes that’ll bring in more revenue. In this guide, we’ll explore some crucial eCommerce metrics and KPIs (Key Performance […]
How to Track Phone Calls in Google Analytics: Complete Guide
Are you wondering if you can track phone calls in Google Analytics? You absolutely can! According to Google, 61% of mobile searches result in a phone call, and research shows that phone calls convert to revenue 10-15 times more than web leads. Even more striking, 84% of marketers report phone calls have higher conversion rates […]
7 Website Traffic Checkers: How Much Traffic Does a Website Get?
Seeing how much traffic a website gets is essential for analyzing your competitors and creating a marketing strategy. As a digital marketing expert, I rely on website traffic checker tools to view website traffic data for any site, including competitors and my own. These 7 proven tools won’t give you exact visitor numbers, but they […]
How to See Google Analytics Referral Traffic Sources [2025]
Are you wondering how to find your Google Analytics referral traffic sources in GA4, so you can see where that referral traffic to your site is coming from? In your Google Analytics reports, you can find out who links to your site and which referral sources are the most valuable for your business. This is […]