If you’re running Meta (Facebook) ads to promote your products, services, or content, installing the Facebook Pixel is crucial for tracking conversions and understanding how your ads are doing. But how do you install it on your site? How do you add your Facebook Pixel to Google Tag Manager? There are multiple different ways to […]
How to Block WordPress Referrer Spam in Google Analytics
Are you looking for ways to block WordPress referrer spam in Google Analytics? This spam can fill your website data with visits from strange-looking places that bounce right off, making your analytics look all wrong. Today, we’ll guide you through 3 easy ways to safeguard your website’s data, ensuring your Google Analytics reflects your site’s […]
How to Set Up Cross-Domain Tracking in GA4 + WordPress
If you have two or more domains (websites) that you want to be tracked in the same Google Analytics profile like they’re one website, then you need to set up GA4 cross-domain tracking. Cross-domain tracking is really handy to use if you have two domains that you want to be tracked like one website, such […]
How to Add a Website Visitor Counter to WordPress
Are you hoping to add a website visitor counter to your website? With a website visitor counter (also called a web page view counter), you can show your visitors how much traffic your website gets. In this article, we’ll show you how to add a website visitor counter to your WordPress website in a few […]
How to Do an SEO Audit on WordPress in 12 Quick Steps
Are you looking for the best way to do an SEO audit on WordPress? If you run a successful audit, you’ll make your website shine in search engines and attract more visitors! A well-performing website is vital when it comes to SEO, but figuring out how to get there can take time and effort. That’s […]
How to Speed Up Your WordPress Site Performance: 17 Hacks
Are you looking for ways to speed up your WordPress site? Speeding up your site will improve the overall user experience and boost your search engine optimization (SEO), which might result in more traffic. In this article, we’ll show you easy hacks to speed up WordPress site performance. Why Speed Up Your WordPress Site? If […]
How to Create Google Analytics 4 Custom Reports (Step by Step)
Wondering how to create custom reports in Google Analytics 4 (GA4) using the new Explore tab? The custom report builder in GA4 looks complicated at first, but with a little practice, you’ll be able to set up custom exploration reports in no time. You’ll only learn how to create custom reports in GA4 by trying […]
10 Critical SEO KPIs to Track Now
Are you starting to explore the world of search engine optimization (SEO) but finding it overwhelming? Which SEO KPIs should you track to tell if your website is doing well in search engines? SEO can seem complicated, but by looking at specific key metrics known as KPIs (Key Performance Indicators), you can figure out what’s […]
How to Easily Keep PII Out of Google Analytics
Have you heard that you can accidentally let Google Analytics collect PII (personally identifiable information)? It’s true — it can sneak in there without your knowledge, instantly pushing you towards non-compliance with privacy laws like GDPR and Google’s own policy. Yikes! Thankfully, you can keep PII out of Google Analytics in a couple of ways. […]
eCommerce Conversion Funnel: Beginner’s Guide
Are you wondering how to guide visitors through your online store and turn them into happy customers? Well, that’s where the magic of an eCommerce conversion funnel comes into play! In this article, we’ll turn you into an eCommerce conversion funnel expert and walk through the steps to create a funnel that attracts visitors and […]