Best Google Analytics Reports for Business Growth

7 Best Google Analytics Reports for Business Growth

Are you wondering which Google Analytics reports you should be looking at often to get the most important insights into how you’re doing online? Google Analytics 4 can be really overwhelming, so you’re doing the right thing by diving into some research about which reports are the best to watch for the insights you need […]

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How to Increase User Engagement on Your Website

8 Proven Ways to Increase User Engagement on Your Website

Keeping visitors engaged on your website is a pretty big challenge for site owners. After all, user engagement can directly impact your conversion rates, SEO performance, and overall business success. In this article, I’ll break down 8 proven ways to increase user engagement on your website. These strategies have helped countless website owners transform casual […]

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Guide to Google Analytics Cookies & Consent in GA4

Guide to Google Analytics Cookies & Consent in GA4

When it comes to website and app performance tracking, Google Analytics stands out as the top tool. It offers free insights into website performance and user behavior. But do Google Analytics cookies raise privacy issues? Many website owners wonder if their site is GDPR compliant if they use Google Analytics. Do you need to ask […]

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Your Ultimate Guide to MonsterInsights Dashboard Reports

Your Ultimate Guide to MonsterInsights Dashboard Reports

When you connect your WordPress site to Google Analytics using MonsterInsights, you get instant access to straightforward, understandable analytics data without ever leaving your WordPress admin area. You can use these reports to see where your site visitors come from and how they behave once they’re on your website. In this guide, I’ll walk you […]

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What Are Google Analytics Channels? GA4 Channels Guide

What Are Google Analytics Channels? GA4 Channels Guide

Looking for more information on Google Analytics channels? Whether you’re brand new to GA4 or you’ve been using Google Analytics for a while, it’s important to understand what all of the channels are and what traffic they include. When you’ve got all of the information, you can understand more about where your traffic is coming […]

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Google Ads Retargeting Best Practices

Top 10 Google Ads Retargeting Best Practices

Want to set up Google Ads retargeting (or running retargeting ads already) and need to know how to optimize your campaigns? By following a few Google retargeting ads best practices, you can make sure that your ads are optimized and they’re the best use of your time and money. In this article, we’ll show you […]

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Microsite vs Landing Page: Which One Do You Need?

Microsite vs Landing Page: Which One Do You Need?

Want to know the difference between a microsite vs landing page? Both are helpful for promoting your digital marketing campaigns, boosting sales, and increasing conversions. But, they also have some key differences that are important to understand. In this article, we’ll explain microsites vs. landing pages and give you all the information you need to […]

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GA4, WordPress and MonsterInsights: Now What?

Are you a WordPress, MonsterInsights, and/or Google Analytics user wondering what changes are happening with GA4, and if you need to worry about them? Although there are a lot of changes happening with Google Analytics 4, MonsterInsights users can rest assured that they’re still getting all the data they need to grow their businesses, and […]

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Meta Facebook Ad Targeting Tips

9 Facebook Ad Targeting Tips to Skyrocket Your Conversions

Are you spending money on Meta (Facebook) Ads? If you are, it’s super important to try to maximize that spending to get more of the right kind of traffic and more conversions. You’ll want to look at some Facebook ad targeting tips — otherwise, you’re just throwing away that ad spend. Need help with optimizing […]

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