How to Set up a Google Analytics PayPal Referral Exclusion

How to Set up a Google Analytics PayPal Referral Exclusion

Looking to learn how to manage Google Analytics PayPal referral traffic? If you’re using PayPal to accept payments, Google Analytics will list PayPal as the referral source for the transaction, instead of where your traffic actually originated form. This prevents you from seeing the original referrer websites contributing to your conversions, which is really important […]

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How to Create an IP Address Filter in Google Analytics

How to Create an IP Address Filter in Google Analytics

Wondering how to create an IP address filter in Google Analytics? There are a couple reasons why you might want to filter out traffic from a certain IP address, but the most common one is to filter out traffic from your own home or office. It makes sense that you don’t want your own visits […]

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Universal Analytics Sunset: What It Means and What to Do Now

Universal Analytics Sunset: What it Means & What to Do Now

In March of 2022, Google first announced that it will begin sunsetting the old version of Google Analytics (Universal Analytics) on July 1, 2023. Multiple Universal Analytics sunset reminders have been sent since then, and Google has now announced that they will create a basic a GA4 property for you if you don’t create one […]

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how-to-share-google-analytics-reports-with-others

How to Share Your Google Analytics Reports (5 Easy Ways)

Do you want to share your Google Analytics reports with others? There are many situations where you might need to share analytics data with clients, team members, or other business partners. However, you likely don’t want to grant them access to your entire Analytics account in order to view reports. Instead, you can choose exactly […]

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Best Social Media Plugins for WordPress

9 Best Social Media Plugins for WordPress

Choosing the best social media plugins for WordPress can be difficult. There are so many of them! And they all have different features. That’s why we put together a list of some of the best social media plugins for WordPress. We hope this list helps you pick the right ones for your unique website. But […]

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best headline analyzer for wordpress

7 Best Headline Analyzer Tools for WordPress (Expert Pick)

Are you looking for a headline analyzer tool for WordPress to create attention-grabbing titles and improve your SEO? Headlines aren’t only the first thing people will read in your blog posts, but they’re also responsible for making readers want to click on your article from search results. By creating engaging, stand-out titles, you can hook […]

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How to Change the Author in WordPress

How to Change the Author in WordPress (Easily)

Wondering how to change the author in WordPress? Welcome to our tutorial on changing the author of your pages and posts! Many WordPress beginners wonder how to change the author in their posts or pages. Luckily, it’s a pretty easy task to accomplish. In this tutorial, we’ll go over how to change the author in […]

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9 Top eCommerce Metrics & KPIs to Track in Google Analytics 4

9 Top eCommerce Metrics & KPIs to Track in Google Analytics 4

What are the most important Google Analytics eCommerce metrics and KPIs for your store? Tracking a specific set of ecommerce metrics and KPIs can help you see where your site needs improvement, and help you make changes that’ll bring in more revenue. In this guide, we’ll explore some crucial eCommerce metrics and KPIs (Key Performance […]

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Do you need Google Analytics?

Do You Need Google Analytics on Your Website?

Are you wondering if you really need Google Analytics on your website? Should you use Google Analytics? Those are great questions. While it ultimately boils down to your own preference, there are definitely some pros and cons to using Google Analytics. In this article, we’ll take a look at a few reasons why it’s a […]

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