If you want to grow your business, organization, or blog, you’re going to need to gather some website stats. Trying to grow without any data is like trying to thread a needle with your eyes closed. Is it possible? Sure, but it would be a whole lot faster and easier if you just open your […]
When you’re busy running marketing campaigns, it’s easy to get caught up in email marketing metrics that don’t truly reflect their success. While metrics like open rates and click-through rates are important, you should also track several other key performance indicators (KPIs) to better understand your email campaign’s effectiveness. This lets you make better, data-driven […]
Regarding web analytics tools, the choice between Matomo vs. Google Analytics is a common dilemma for many website owners. Both platforms offer robust data tracking and reporting capabilities, but there are some key differences to consider. In this article, we’ll look in-depth at Matomo and Google Analytics, exploring each solution’s unique features, pros, and cons. […]
Do you want to sell products or offer services on your WordPress website but don’t want to use the WooCommerce platform? You don’t have to! It’s totally possible to operate an eCommerce business without WooCommerce. If you’re looking for a simpler, more streamlined approach, keep reading. I’ll show you how to use WPForms to sell […]
Are you searching for the best WordPress eCommerce themes to get your online store up and running? Not every WordPress theme is equipped to handle eCommerce out of the box. A theme might not work well with essential eCommerce plugins and extensions without the right support. However, with the right WordPress eCommerce themes, setting up […]
Are you looking for a simple way to include a WordPress Facebook feed on your site? Adding a WordPress Facebook feed allows you to share updates from your Facebook page directly on your website. This keeps your site lively and fresh and helps increase your Facebook page’s followers. In this article, we’ll guide you through […]
Do you want to track your Ninja Forms conversions in Google Analytics to see how your visitors are using your forms, and get insights into how to improve them? When you know the conversion rate of each one of your forms, you can make changes to your forms or your website to increase it. However, […]
Are you trying to determine your website’s vanity metrics and looking for more actionable metrics instead? You’re in the right place! Understanding the difference between fluff and the figures that truly drive your website forward is crucial. It’s all about focusing on the data that helps your business grow rather than getting distracted by numbers […]
Any time there’s a big, sudden change in your traffic, sales, or other metrics, you want to know right away so you can either fix what’s causing the dip or take advantage of what’s causing the spike. Especially if you monitor multiple Google Analytics accounts, though, all of that monitoring can take up way too […]
Have a MemberMouse site and wondering how to correctly set up Google Analytics to track your traffic? By setting up Google Analytics, you can track all your visitors, membership signups, page views, abandoned signups, and so much more. The question is, how do you get it set up to track all of those things correctly? […]
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