Looking for the best WordPress Instagram plugins? Bringing your Instagram feed onto your website is a great way to get more engagement and increase your followers. There are awesome Instagram plugins that go beyond feeds, too!
However, it can be hard to choose the right plugins that are going to work best for your website. There are a lot to choose from!
Here’s a list of our top 8 WordPress Instagram plugins to help you make your decision.
In This Article
- What Are WordPress Instagram Plugins?
- Why Use a WordPress Instagram Plugin?
- Top Instagram Plugins for WordPress
- Bonus: Track Social Media Visits with MonsterInsights
- Frequently Asked Questions: WordPress Instagram Plugins
- How do I add an Instagram feed to my WordPress site?
- Are Instagram plugins safe for my WordPress site?
- Can I display Instagram stories on my WordPress website?
- How do I create a shoppable Instagram feed in WordPress?
- Do Instagram plugins slow down my WordPress site?
- Can I display multiple Instagram feeds on the same page?
- How do I track Instagram traffic to my WordPress site?
- What's the difference between an Instagram feed and an Instagram gallery?
- Can I display Instagram posts from specific hashtags on my site?
What Are WordPress Instagram Plugins?
WordPress Instagram plugins are tools that integrate your Instagram content directly into your WordPress website. These plugins connect to Instagram’s API to pull in your photos, videos, stories, and other content, displaying them in customizable feeds, galleries, sliders, or other formats right on your site.
Instead of manually uploading Instagram images to WordPress or asking visitors to leave your site to see your Instagram content, these plugins create a seamless bridge between the two platforms. Some plugins focus specifically on displaying beautiful Instagram feeds, while others offer advanced features like automated social sharing, contest management, or integration with other social networks.
Why Use a WordPress Instagram Plugin?
Adding Instagram to your WordPress site offers several powerful benefits for growing your online presence and engaging your audience:
- Increases Social Proof and Credibility. Displaying your Instagram feed shows visitors that you have an active, engaged community. Real photos from real customers or authentic behind-the-scenes content builds trust faster than traditional marketing copy.
- Keeps Visitors on Your Site Longer. When users can browse your Instagram content without leaving your website, they stay engaged with your brand. This increased time on site can improve SEO and gives you more opportunities to convert visitors into customers or subscribers.
- Grows Your Instagram Following. Making it easy for website visitors to discover and follow your Instagram account directly from your site helps you build your social media audience. The more places you showcase your Instagram presence, the more followers you’ll gain.
- Showcases Fresh, Dynamic Content. Instagram feeds automatically update as you post new content, keeping your website feeling fresh and current without requiring constant manual updates. This is especially valuable for businesses that post regularly to Instagram but don’t update their website as frequently.
- Enhances Visual Appeal. Instagram’s visual nature makes it perfect for adding eye-catching imagery to your website. Whether you’re a photographer, restaurant, fashion brand, or any visual business, Instagram feeds can dramatically improve your site’s aesthetics.
- Drives Traffic Between Platforms. The connection works both ways—your website can drive traffic to Instagram, and your Instagram profile can send followers back to your site. This creates a virtuous cycle that strengthens both platforms.
Top Instagram Plugins for WordPress
1. Instagram Feeds Pro by Smash Balloon
Smash Balloon’s Instagram Feed Pro is the best Instagram feed plugin for WordPress. It’s easy to use and offers powerful features to display social content from Instagram and beyond on your website.
Other social media feeds with Instagram integrations break when developers don’t register their apps. Luckily, Smash Balloon has its API key registered, so you don’t have to worry about any breaks.
With Smash Balloon, you can make as many social feeds as you’d like. There are a whole bunch of responsive designs and layouts to choose from, with different customization options.
Smash Balloon’s Instagram feed features include:
- Simple set-up – Have an Instagram feed on your site in minutes, with no confusing set-up process.
- Customizable feeds – There are multiple layout and filtering options, so you can display a super customized feed on your site.
- Hashtag feeds – Display a feed of posts that feature any hashtag.
- Shoppable feeds – Link your Instagram posts to custom URLs of your choosing by simply adding the URL to the caption of your post on Instagram, allowing you to link specific posts in your feed to pages or products on your site (or other sites) in a quick and easy way.
- Instagram stories – Display Instagram stories right on your website in a pop-up lightbox to keep your users engaged and on your website for longer.
- IGTV – Display IGTV videos in your Instagram feed or even choose to show a feed of only your IGTV posts.
- Social Wall – You can combine feeds from Facebook, Twitter, Instagram, and YouTube into a single wall.
Get started with Smash Balloon today!
Note: If you’re not ready to purchase the pro version, you can try the free version of Smash Balloon first.
2. SeedProd
Want to create the ultimate link in bio landing page? With SeedProd, you can create an awesome drag-and-drop landing page that your visitors from Instagram will love.
With over 1 million active installs and 4,000+ 5-star ratings, SeedProd is the perfect landing page solution.
With SeedProd, you can create link in bio pages or landing pages of any kind. Use the simple drag-and-drop builder to create great-looking pages that work on all devices. Start with a template to make your pages quickly!
Quickly and easily set up a fantastic link in bio page with any links, images, or other features you want, like this one:
Some of SeedProd’s features are:
- 100+ templates
- Drag-and-drop page builder
- Responsive designs
Get started with SeedProd now!
Note: If you’re not ready to purchase the pro version, test out the free version of SeedProd first.
3. RafflePress
Need a solution for easy Instagram giveaways? RafflePress is your answer.
Hosting giveaways on Instagram is an awesome way to boost your followers and your engagement on the platform. Manually counting your entries, though, is clunky and time consuming.
With RafflePress, it’s incredibly easy to set up a contest or giveaway that prompts your visitors to take specific actions to enter. That might mean visiting a specific one of your other Instagram posts, visiting another of your social media profiles, or even signing up for your newsletter.
RafflePress is simple to use but still packs in a ton of features.
Get started with RafflePress today!
Note: You can try the free version of RafflePress to get started.
4. Revive Social
Use marketing automation to keep up with your sharing, without having to do it yourself.
Key Features:
- Compatible Networks – Facebook, Instagram Business, Twitter, LinkedIn, Tumblr, Google My Business
- Hashtags – The plugin can automatically create hashtags for post shares from your tags, categories, or even custom fields.
- Post Types – Revive Old Posts can handle sharing posts, pages, media, or even custom post types like recipes or products.
- Auto Share – You can set up auto sharing for both “old” posts and new ones right when they’re published.
- Analytics – Revive Old Posts integrates with Google Analytics UTM campaign tracking. This allows you to see how popular your posts are and monitor the traffic coming to your site from social media.
- Media Library to Instagram – Share photos from your media library on Instagram. You can even share new posts the moment they’re published and add custom UTM tags to your Instagram posts.
Get started with Revive Social today!
Note: Hoping to try a free version of Revive Old Posts before buying the pro version? You’re in luck – try the free version.
5. Envira Gallery
Envira Gallery is a fast, easy-to-use WordPress photo gallery plugin.
If you’d rather have a more advanced photo gallery with Instagram shots included instead of a more traditional Instagram feed, this plugin might be the best Instagram plugin for you. It comes with features like albums, lightbox popups, pagination, tagging, and more.
Envira comes with an Instagram Addon that lets you import your Instagram images into WordPress, so you can add them alongside your other photos in your galleries, or as their own gallery.
It’s up to you whether you want to bring the images onto your blog and have them open in a lightbox, or whether you want the images to link to your Instagram posts.
Get started with Envira Gallery today!
Note: If you’d rather try the free version first, you can try Envira Gallery for free.
6. Soliloquy
Soliloquy is an easy-to-use slider plugin for WordPress that lets you integrate your Instagram feed with sliders on your website. This plugin connects directly to Instagram, so you can dynamically create sliders based on your Instagram photos, photos you like, and even photos with specific tags.
The Instagram slider you create can be embedded anywhere on your site.
Get started with Soliloquy today!
Note: There’s a free version of Soliloquy you can try, but it does NOT include the Instagram integration.
7. Feed Them Social
Feed Them Social is another popular WordPress social media feed plugin. Using the plugin, you can create attractive social feeds from Facebook, Instagram, Twitter, and YouTube.
Create your Instagram feed and put it anywhere on your site using a shortcode. That means you can put it in a blog post, on a landing page, or in a sidebar. And all the layouts are mobile responsive, so you don’t have to worry about optimizing your feeds for different devices.
This plugin also has a few options for sharing buttons, so you can add like or follow buttons below your feeds.
Get started with Feed Them Social today!
8. 10Web Social Photo Feed
10Web Social Photo Feed is another user-friendly Instagram feed plugin.
This plugin will take just a couple of minutes to set up and customize to your needs. A few of their customization options are:
- Each feed has its own settings, so you can create multiple that have different settings to suit your needs.
- Choose to redirect people to Instagram when they click an image, or open the image in a lightbox, or use a custom redirect option.
- Sort your images based on the date, number of likes or comments, or randomly.
- Your feed can use a load more button, infinite scrolling, or pages with previous/next buttons.
- Choose the number of posts you want to show in each feed.
Get started with 10Web Social Photo Feed now!
Bonus: Track Social Media Visits with MonsterInsights
Want to quickly and easily track not only the visits you get from Instagram and other social media profiles, but also track how many users are clicking to your Instagram profile from your website?
MonsterInsights can track clicks to and from your social media profiles, and much more.
MonsterInsights is the best Google Analytics plugin for WordPress. It allows you to easily connect your WordPress site with Google Analytics so you can view all the data that matters most right in your WordPress dashboard.
Plus, with the click of a button, you can set up sophisticated tracking features such as event tracking, eCommerce tracking, form tracking, custom dimension tracking, outbound link tracking, and more.
To monitor traffic from social media, just check your Referrals report:
In this example, this Instagram user is using Linktree to link to their website from Instagram.
To see how many of your users are clicking on Instagram from your website, just check your Top Outbound Links report:
That’s it!
For more on what MonsterInsights can do, read Your Ultimate Guide to MonsterInsights Dashboard Reports.
And don’t forget to follow us on Twitter, Facebook and YouTube for more helpful Google Analytics tips.
Frequently Asked Questions: WordPress Instagram Plugins
What is the best free Instagram plugin for WordPress?
The best free Instagram plugin is the free version of Smash Balloon’s Instagram Feed. It offers reliable Instagram feed display with responsive designs and doesn’t break when Instagram updates its API. While the free version has limitations compared to the pro version, it provides solid functionality for basic Instagram feed needs without any cost.
How do I add an Instagram feed to my WordPress site?
To add an Instagram feed to WordPress, install an Instagram plugin like Smash Balloon, connect it to your Instagram account through the plugin settings, customize the feed’s appearance and layout, then use a shortcode or block to place the feed anywhere on your site. Most quality Instagram plugins complete this entire process in under 5 minutes with no coding required.
Are Instagram plugins safe for my WordPress site?
Yes, reputable Instagram plugins from established developers like Smash Balloon, Envira Gallery, and Soliloquy are completely safe. These plugins use Instagram’s official API and follow WordPress coding standards. Always download plugins from the official WordPress.org repository or directly from the developer’s website, and check reviews and ratings before installing.
Can I display Instagram stories on my WordPress website?
Yes, Instagram Feed Pro by Smash Balloon allows you to display Instagram stories directly on your WordPress site. The stories appear in a pop-up lightbox that keeps users engaged without leaving your website. This feature is available in the pro version of the plugin.
How do I create a shoppable Instagram feed in WordPress?
To create a shoppable Instagram feed, use Smash Balloon’s Instagram Feed Pro. This plugin allows you to link Instagram posts to custom URLs by adding the link to your Instagram post caption. This lets you direct users from specific feed images to product pages, blog posts, or any other pages on your site or external sites.
Do Instagram plugins slow down my WordPress site?
Quality Instagram plugins like Smash Balloon and Envira Gallery are optimized for performance and shouldn’t noticeably slow down your site. These plugins use caching to store Instagram data temporarily, reducing the number of API calls and improving load times. However, displaying hundreds of high-resolution images in a single feed can impact performance, so it’s best to limit feed size and optimize your images.
Can I display multiple Instagram feeds on the same page?
Yes, most Instagram plugins allow you to create and display multiple feeds with different settings on the same page or across different pages. This is useful if you want to show different hashtag feeds, user feeds, or customized layouts in various locations on your website.
How do I track Instagram traffic to my WordPress site?
Use MonsterInsights to track Instagram traffic in Google Analytics. The plugin’s Referrals report shows how many visitors are coming from Instagram and other social platforms, while the Top Outbound Links report shows how many users are clicking from your site to your Instagram profile. This data helps you understand the effectiveness of your Instagram integration.
What’s the difference between an Instagram feed and an Instagram gallery?
An Instagram feed displays your Instagram posts in a scrollable format that mirrors how they appear on Instagram, often with infinite scrolling or load more buttons. An Instagram gallery arranges your Instagram images in a grid layout with advanced features like lightbox popups, albums, and pagination—similar to a traditional photo gallery. Plugins like Smash Balloon focus on feeds, while Envira Gallery specializes in gallery-style displays.
Can I display Instagram posts from specific hashtags on my site?
Yes, several Instagram plugins including Smash Balloon’s Instagram Feed Pro allow you to create hashtag feeds that display posts featuring specific hashtags. This is particularly useful for displaying user-generated content, event coverage, or campaign-specific posts on your website.