Google Search Console is a powerful tool that every website owner needs to use to improve their search presence. This essential platform provides critical insights into how your site performs in Google search results, helping you identify optimization opportunities and resolve issues that might be holding your rankings back. I’ll walk you through exactly how […]
How to Track Video Plays in Google Analytics (No GTM!)
Do you use videos on your site to engage your visitors or relay important information, and you’re looking for a way to track those video plays in Google Analytics? If you’ve looked into tracking video plays with Google Analytics before, you might have been pretty intimidated by super complicated instructions. If you’re not using Google […]
How to Use Google Search Console for SEO: Top 11 Hacks
Want to improve your website’s search performance but not sure how to get the most out of Google Search Console? I use Google Search Console almost daily for SEO purposes, and I can tell you it’s packed with valuable insights that can help boost your organic traffic and rankings. While Google Search Console might seem […]
How to Set Up Affiliate Link Tracking in WordPress (2025)
Do you use affiliate links to make money on your WordPress website? Would you like to set up affiliate link tracking in Google Analytics and find out how those links perform? Using Google Analytics to track affiliate links can be tricky, especially for beginners. Luckily, with MonsterInsights, you can tell Google Analytics to track affiliate […]
How to Use Google Keyword Planner (A Step-by-Step Guide)
Getting the most out of your SEO and/or PPC campaigns starts with understanding what your audience is searching for. Google Keyword Planner is one of the most powerful free tools for discovering valuable keywords and understanding search trends, as long as you know how to use it properly. In this guide, I’ll walk you through […]
How to Set Up User ID Tracking in GA4 + WordPress
Do you want to track the activity of your logged in users in Google Analytics and WordPress? If you require people to register on your website, then you can set up WordPress user ID tracking in GA4 to track individual users by ID to see more about how those visitors interact with your site. By […]
How to Add Google Analytics 4 to WordPress (Best Way)
Are you trying to set up Google Analytics 4 on your WordPress site but not sure where to start? Or are you worried about making mistakes that could affect your tracking? Don’t worry, I’ll show you the easiest and most reliable way to add Google Analytics 4 (GA4) to WordPress. Whether you’re completely new to […]
Google Analytics A/B Testing: Quick Start Guide
Do you want to boost conversions on your site? Conducting Google Analytics A/B tests on your site to understand what works best for your audience can really help you increase conversions. Don’t worry if you don’t have the budget or resources for an enterprise-level A/B testing solution. Google Optimize is a free A/B testing and […]
How to Set Up Restrict Content Pro Tracking in Google Analytics
Do you use Restrict Content Pro on your membership website? Connecting your membership site with Google Analytics will give you the insightful data that you need in order to make decisions that’ll increase signups and grow your business. To learn how to set up Google Analytics tracking for Restrict Content Pro, read on. Restrict Content […]
How to Track Organic Keywords in Google Analytics + WordPress
Do you know which organic keywords bring in the most traffic to your WordPress website? Or are you interested in finding out if your SEO investment is paying off? To determine these things, you’ll want to track organic keywords in Google Analytics. However, tracking organic keywords isn’t as straightforward as you think. Google Analytics doesn’t […]