Do you want to track form submissions in Google Analytics? Are you wondering how to create a Google Analytics form submit event? To set up form tracking in Google Analytics, most tutorials will have you set up Google Tag Manager and go through the complicated setup of tags and triggers to track each form’s submissions. […]
Want to know how to add WordPress internal links to improve your site’s SEO? You’ve probably heard that internal links from your own content to other pages on your site can improve your on-page SEO. It’s true! There are several benefits that can happen from building more internal links and a solid linking structure. Creating […]
Are you in an industry where you get a lot of phone calls from leads and customers? It’s important to set up phone call tracking in Google Analytics to monitor how many of your website visitors are tapping that click to call link. In this article, we’ll show you how to set up phone call […]
Are you wondering how to find your Google Analytics referral traffic sources in GA4, so you can see where that referral traffic to your site is coming from? In your Google Analytics reports, you can find out who links to your site and which referral sources are the most valuable for your business. This is […]
Visitors expect an excellent user experience when visiting a website, so the pages they want need to be available. Don’t let your site get bogged down with 404 errors and broken links! If you know how to find 404 errors in Google Analytics, you can make sure those errors aren’t affecting your site. In this […]
Do you know what your customers are doing on your website before they make a purchase? With eCommerce customer journey analytics on your WooCommerce, Easy Digital Downloads, MemberPress, LifterLMS, or Restrict Content Pro website, you can see how visitors are behaving before they get to their purchase. That way, you can check up on your […]
Do you have downloadable assets like eBooks, PDFs, and whitepapers on your website? If so, you should set up download tracking in Google Analytics to better understand your audience and track conversions. When you set up file download tracking in GA4, you can see not only which of your files are being downloaded but also […]
Do you want to know if your landing page converts visitors into customers or subscribers on your website? To do that, you need to track landing page conversion rate with Google Analytics. Setting up landing page tracking will help you determine what changes need to be made to your landing pages to help them perform […]
Direct traffic is one of the most misunderstood metrics in Google Analytics. When reviewing your website analytics, you’ll notice traffic coming from various sources like organic search, paid search, referral, and social. But what exactly counts as “direct” traffic, and why should you care? In this guide, I’ll explain exactly what direct traffic is in […]
Wondering how to create custom reports in Google Analytics 4 (GA4) using the new Explore tab? The custom report builder in GA4 looks complicated at first, but with a little practice, you’ll be able to set up custom exploration reports in no time. You’ll only learn how to create custom reports in GA4 by trying […]
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