When you check your WordPress analytics, you’re probably seeing plenty of data about your marketing performance. Impressions from organic search, clicks from your PPC ads, traffic from various channels – it’s all there. But understanding what’s actually working isn’t always obvious when you’re piecing together data from different places or staring at tables full of […]
Running a small business is hard enough without burning through cash on expensive ads. We get it, you’re wearing 15 different hats, your marketing budget is tight, and every dollar you spend needs to count. That’s exactly why we created this guide. Over the years, the MonsterInsights team has helped thousands of small business owners […]
Your website visitors are leaving without converting. Your email open rates are declining. Your ads aren’t getting clicks. The problem? You’re sending the same generic message to everyone. I’ve seen this scenario play out countless times. Businesses invest heavily in content marketing, only to watch their efforts fall flat. Why? Because one-size-fits-all content doesn’t work […]
Here’s a scary thought: How much revenue are you missing because you have no idea which AI platforms are sending you traffic? If you checked your analytics right now, could you tell me how many visitors came from ChatGPT, Claude, Gemini, or Poe last month? More importantly, do you know which AI platforms are actually […]
Have you ever felt like you’re doing everything “right” with your marketing but still not seeing the traffic you want? I’ve been there. I’ve learned that small, smart tweaks can sometimes make a bigger impact than major campaigns. That’s where our growth marketing hacks come in. These hacks are simple, proven strategies you can use […]
Want to track your own custom data in Google Analytics 4 (GA4)? With Google Analytics custom dimensions, you can measure all kinds of “extra” data that GA4 doesn’t track by default. We’ve used custom dimensions ourselves to unlock insights that weren’t available out of the box. For example, we’ve tracked which of our blog authors […]
Have you seen Google’s Search Console Insights report? It seems like a pretty cool report, but…what is it, why is it here, and what can you actually do with it? When Search Console Insights was announced back in 2021, we wondered the same thing. We were pretty pumped about getting a new tool from Google—we’ll […]
Understanding user behavior on your website isn’t just about knowing how many people visit. It’s about discovering the actual journeys they take, where they get stuck, and what drives them to convert or leave. After analyzing countless user paths across client websites over the past several years, we’ve found that the GA4 path exploration report […]
Abandoned carts are one of the biggest revenue leaks in eCommerce. In fact, about 7 out of 10 shoppers who add something to their cart never finish checking out. And on mobile, that number climbs even higher. We’ve worked with hundreds of online stores, and we’ve seen how frustrating this can be. The good news? […]
Every day, eCommerce stores lose an average of 70% of potential sales to abandoned carts. That’s billions of dollars left behind, and a big chunk of it could be recovered with the right approach. We’ve been helping store owners tackle this problem for over a decade, and we’ve seen businesses win back a significant portion […]
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