The Crazy Simple Way to Set Up Gravity Forms Event Tracking

The Crazy Simple Way to Set Up Gravity Forms Event Tracking

Setting up Gravity Forms event tracking can feel overwhelming, especially when you’re staring at complicated Google Tag Manager tutorials or trying to figure out custom code snippets. But you don’t need to be a developer or spend hours learning Google Tag Manager to track your Gravity Forms conversions effectively. With the right approach, you can […]

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How to Use Data-Driven Insights for Marketing Growth

How to Use Data-Driven Insights for Marketing Growth

For most website owners, the problem isn’t that they lack data – it’s that they’re drowning in it. Their website analytics, social media metrics, and customer feedback are scattered across different platforms. They can’t see the bigger picture or turn raw numbers into actionable strategies. Data-driven insights solve this exact problem. They transform your scattered […]

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How to Track Vimeo Videos in Google Analytics

How to Set Up Vimeo Video Tracking in Google Analytics

You’ve embedded beautiful Vimeo videos on your website, but you have no idea if anyone’s actually watching them. Without proper Vimeo analytics, you’re flying blind when it comes to understanding your video performance and user engagement. Here’s the thing: Vimeo stats don’t automatically flow into Google Analytics like YouTube videos do. That means you’re missing […]

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How to Track Video Plays in Google Analytics

How to Track Video Plays in Google Analytics (No GTM!)

Video content drives 82% of all consumer internet traffic according to Cisco’s Visual Networking Index, yet most website owners have no idea how their embedded videos are performing. If you’re using videos to engage visitors on your WordPress site, you’re missing critical insights without proper Google Analytics video play tracking. I’ve helped thousands of website owners set […]

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How to Track Yoast Focus Keyphrases (WordPress + GA4)

How to Track Yoast Focus Keyphrases (WordPress + GA4)

Want to discover which Yoast focus keyphrases are actually driving traffic to your website? You’re about to unlock a game-changing approach that transforms your Yoast SEO data into actionable business insights. I’ve been helping WordPress site owners optimize their content strategy for years, and one of the most powerful techniques I’ve discovered is tracking keyphrase […]

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How to Find Most Popular Pages on a Website: Complete Guide

How to Find Most Popular Pages on a Website: Complete Guide

Understanding which pages drive the most traffic to your website is crucial for growing your business and creating content that resonates with your audience. Whether you’re trying to identify your top-performing content or discover optimization opportunities, knowing your most popular pages gives you the insights needed to make data-driven decisions. I’ll walk you through multiple […]

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How to Track Link Clicks in Google Analytics 4

How to Set Up Google Analytics Click Tracking

Wondering which links on your website are getting the most attention from visitors? Understanding exactly how users interact with your site’s links provides invaluable insights for optimizing your digital strategy. That’s where Google Analytics click tracking becomes your secret weapon! Click tracking reveals precisely which links your visitors are clicking—whether they’re navigation items, call-to-action buttons, […]

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How to Use Google Analytics Annotations in GA4 (WordPress)

How to Use Google Analytics Annotations in GA4 (+ WordPress)

Google Analytics annotations are back in GA4! This powerful feature helps you add context to your analytics data by marking important events directly on your reports. With annotations, you can easily track how website changes, marketing campaigns, and other activities impact your traffic and performance. I’m thrilled to share that Google has finally reintroduced this […]

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How To Set Up QR Code Tracking With Google Analytics

How to Set up Google Analytics QR Code Tracking

QR code tracking with Google Analytics lets you get a whole bunch of really helpful data about who’s scanning your codes and what they do afterward. Whether you’re putting QR codes on restaurant menus, event flyers, product packaging, or anywhere else, tracking helps you figure out if you’re getting the results you’re hoping for. In […]

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How to Set Up Google Analytics 4 eCommerce Tracking in WordPress

Google Analytics eCommerce + Revenue Tracking Tutorial [WordPress]

Setting up Google Analytics eCommerce and revenue tracking for your online store lets you gather vital data about customer behavior and sales performance. With proper eCommerce tracking in GA4, you’ll start collecting critical metrics like total purchases, revenue generated, product performance, and user engagement. In this article, I’ll show you how to easily set up […]

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