If you’re looking for a Google Analytics plugin for WordPress, chances are you’ve seen both GA Google Analytics and MonsterInsights in your search results. Wondering which one you should use to set up tracking? While GA Google Analytics and MonsterInsights both connect your website with Google Analytics, that’s just about where the similarities end. In […]
How to Get an Unlimited Free Trial of MonsterInsights
MonsterInsights offers a completely free version that never expires, which is perfect for website owners who want powerful analytics without spending anything. There are two versions of MonsterInsights: MonsterInsights Lite (free) and MonsterInsights Plus/Pro/Elite (paid). With MonsterInsights Lite, you get access to many powerful features completely free, forever. In this article, I’ll show you how […]
How to Link Google Ads to Google Analytics (Step by Step)
Many website owners run Google Ads to bring in more traffic but track that traffic separately in Google Analytics. This siloed approach means you’re missing out on valuable insights! When you link these two powerful tools together, you’ll see the complete picture of how your ads are performing. Linking Google Ads to Google Analytics helps […]
New: Introducing Tabbed Overview Reports with 12 More Metrics
Wouldn’t it be great if you could sign into your WordPress dashboard, click a button, and see many of your website’s most important stats all in one spot? In MonsterInsights 9.3, you can! Meet your new Overview report with additional metrics tabs. Now, you can customize your analytics dashboard to focus on the exact metrics […]
Does gated content work for small businesses?
Gated content is high-quality content that’s available on your website, but only if a visitor provides their email address first. Then, they can read or download the content. The question is, does gated content work for small businesses? Does it help generate leads and sales? Or does it just hide important content that could benefit […]
A Complete Guide to GA4 Conversion Tracking for WordPress
Tracking conversions in Google Analytics 4 is essential for understanding how well your WordPress site is performing. From form submissions and button clicks to eCommerce purchases and download counts, conversion tracking helps you see exactly what your visitors are doing on your website. Setting up conversion tracking in GA4 might seem complicated at first, but […]
eCommerce Digital Marketing Strategies, Tools, & Insights to Grow Your Store
Hoping to grow your eCommerce store this year? To reach a wider audience, make more sales, build a loyal customer base, and grow your store, you’ll need to know how to use eCommerce digital marketing. You have awesome products, but that’s not enough in today’s competitive marketplace. You need to figure out how to reach […]
How to Track Elementor Forms in Google Analytics
Are you wondering if there’s an easy way to track your Elementor forms in Google Analytics? To set up any type of form tracking in Google Analytics, most tutorials will walk you through setting up Google Tag Manager and going through the complicated setup of tags and triggers to track each form’s submissions. Or, you’re […]
How to Set Up Google Analytics Pageview Tracking (GA4)
Are you wondering which pages on your website get the most traffic or if people are actually viewing your latest blog posts and landing pages? I know that when I see the number of pageviews rise on my own blog, I feel pretty excited that people are enjoying my content. Pageviews really are one of […]
How to Connect Google Analytics to Facebook (Meta)
Want to learn how to connect Google Analytics to Meta (Facebook) and track website traffic from Facebook? When you set up Google Analytics Facebook tracking, you can see how many users come to your website from Facebook, how much time they spend there, what pages they visit, and more. Plus, if you run Meta (Facebook) […]