You know that feeling when you’re looking at your analytics thinking, “Great! I’m getting lots of traffic!” Meanwhile, your contact form submissions are… underwhelming. Perhaps you continue to invest in Google Ads because, after all, people are clicking, right?
But here’s the thing: traffic doesn’t equal conversions. And not knowing which traffic sources actually fill out your forms and bring in leads? That’s like flying blind with your marketing budget.
That’s why I’m super excited to announce the Advanced Forms Report with the latest release of MonsterInsights 9.6!
Let’s take a look at how this exciting new feature can help you make better marketing decisions and grow your business!
What’s New in the Advanced Forms Report
Here’s what’s new: When you go to Insights » Reports » Forms, you’ll see this overview section that shows your sessions, page views, form impressions, and form completions at a glance. Simply use the tabs at the top of the overview report to dive deep into this data:
This allows you to effortlessly track how your forms are performing over time and make adjustments. Remember that you can edit the date range at the top to dive deep into specific periods.
But scroll down a bit, and that’s where the magic happens.
Deep Dive Channel Breakdown Analysis
The game-changing feature lies in the enhanced breakdown capabilities. You can now segment your form data by traffic source/medium or by specific campaigns:
This brings you:
Traffic Source Analysis: See exactly which channels—whether it’s Google organic search, Facebook ads, email campaigns, or direct traffic—actually convert visitors into leads:
Campaign Performance Tracking: Break down form conversions by individual marketing campaigns to calculate your true return on investment:
Imagine this: Instead of just knowing you had 500 form impressions this month, you can now see that your Facebook ads generated 200 visitors with only 3 form submissions (1.5% conversion rate), while your email newsletter brought 75 visitors but resulted in 18 form completions (24% conversion rate).
That level of insight changes everything about how you can allocate your marketing budget!
Who is This Feature Perfect For?
This feature is a game-changer if you’re:
Running Any Kind of Ads: Stop guessing which campaigns actually work. You’ll know exactly which ones drive form submissions.
Managing Multiple Marketing Channels: Finally see which channels deserve more budget and which ones are just pretty vanity metrics.
Trying to Grow Your Business: Whether it’s newsletter signups, contact forms, or consultation requests, you’ll know what’s working.
Tired of Marketing Mysteries: No more “I think this is working, but I’m not sure.” You’ll have the data right there.
The Advanced Forms Report is available immediately for all MonsterInsights Pro users with version 9.6.
Ready to transform your marketing strategy with data-driven insights? Upgrade to MonsterInsights Pro today and start making informed decisions that accelerate your business growth.
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