How to Track Organic Keyword Conversions in Google Analytics

Is your SEO investment paying off? Just because your site rank for some random keywords doesn’t always mean that you’re going well in terms of SEO. If you want to measure the success of your SEO investment, you need to enable organic keyword conversions tracking. By tracking organic keyword conversions, you can figure out how […]

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Marketing Campaign Tracking in Google Analytics (In 2 Easy Steps)

Do you want to track any online marketing campaigns with Google Analytics? The best way to track your online marketing campaigns is to build a custom URL with UTM parameters. In this article, we’ll explain how to track any marketing campaign in Google Analytics. The Problem With Marketing Campaign Tracking in Google Analytics If you […]

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How to Find Broken Links With Google Analytics

Do you want to find and fix broken links on your site? To provide an excellent user experience to your visitors, you need to regularly monitor your website for broken links or 404 error pages. In this article, we’ll show you how to find and fix broken links with Google Analytics. Stop Losing Traffic to […]

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How to Track Shopping Cart Abandonment with Google Analytics

Wondering how to determine the shopping cart abandonment rate of your site? With Google Analytics’ Enhanced eCommerce tracking, you can track your cart abandonment rate and come up with measures to reduce it and boost your revenue. In this article, we’ll show you how to track shopping cart abandonment rate with Google Analytics. What Is […]

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How to Track Facebook Ads in Google Analytics (the Easy Way)

Need a way to track the performance of your Facebook ads in Google Analytics? With Google Analytics, you can gather the data of your Facebook ad campaigns along with any other marketing campaigns, and quickly and easily analyze their performance. In this article, let’s take a look at how to track Facebook ads in Google […]

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How to Add a Property in Google Analytics

Looking to add a new property in Google Analytics? Google Analytics allows you to have up to 50 properties in a single account. In this article, we’ll walk you through how to add a property in Google Analytics. Understanding Property, Account and View in Google Analytics Your Analytics profile consists of 3 different components. They […]

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How to Check if Google Analytics Is Working

Did you just set up Google Analytics and want to check if Google Analytics is working? To verify Google Analytics tracking, you’ll need to look at the source code of your website. In this article, we’ll show you different ways to check if Google Analytics tracking is properly added to your site. Verifying Google Analytics Tracking […]

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How to Track Anchor Links in Google Analytics

Do you want to track anchor links in Google Analytics? Many WordPress single page themes rely on anchor tags for navigation. For Google Analytics, these are all just a single page, which makes it hard to get meaningful statistics about the content viewed. In this article, we’ll show you how to track anchor links in […]

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