Looking for a great campaign URL builder to help set up your UTM campaigns? Using a campaign URL builder tool is the best way to create those long URLs, instead of doing it by hand and risking mistakes. You might think all UTM campaign builder tools are pretty much the same, but they actually have […]
What is Direct Traffic in Google Analytics? (GA4 Updates)
Are you wondering what direct traffic in Google Analytics is? Where could that traffic actually be from? Google Analytics shows you traffic from multiple different mediums such as direct, organic search, paid search, referral, and social. While it’s easy to explain what the rest of those mediums are, direct is a little more of a […]
How to Set Up Marketing Campaign Tracking in Google Analytics
Do you want to set up marketing campaign tracking in Google Analytics? The best way to track your marketing campaigns is to build custom URLs with UTM parameters – little bits of code that you can easily add at the end of your URLs. Once you add those extra things at the end of your […]
How to Track Meta (Facebook) Ads in Google Analytics Easily
Wondering how to track the performance of your Meta (Facebook) ads in Google Analytics? With Google Analytics, you can capture the data of your Meta ad campaigns and quickly and easily analyze their performance. Once you know which ads are working to drive conversions and which ones aren’t, you can stop spending money on the […]
Announcing MonsterInsights 6.1 – Built-in Campaign URL Builder & More
Today we’re excited to announce the release of MonsterInsights 6.1! This is our first big release after our complete rewrite of the MonsterInsights plugin. MonsterInsights 6.1 includes several new features and improvements to make analytics even easier. Here’s what you need to know about MonsterInsights 6.1. New Built-in Campaign URL Builder + URL Shortener Want […]