Here at MonsterInsights, we’re all about providing businesses with the data-driven insights they need to grow. Many of our users, though, install our plugin and love the reports they get but have a harder time translating that data into actionable growth ideas. How exactly can you use the insights found in your MonsterInsights dashboard reports […]
Are you wondering what content marketing metrics you should monitor to ensure your strategy is successful? Content marketing metrics are essential for understanding the impact of your content. Tracking these metrics helps you see what works, find ways to engage your audience better, and grow your business. In this article, we’ll cover 16 content marketing […]
What is search engine visibility? Search engine visibility is crucial for the success and growth of your website. Ensuring your site reaches as many people in your target audience as possible can help boost your business growth and increase your sales. This is what search engine visibility is all about. In this article, we’ll define […]
Running an eCommerce business comes with a lot of really important numbers to try to keep track of. You also need to understand the significance of those metrics so that you can figure out how to grow your business. One metric that you might not know much about yet is organic shopping traffic in GA4. […]
Are you trying to get the most out of your advertising budget and ensure every penny counts? Tracking the right PPC metrics is key to boosting your ad performance and getting the best results for your money. When you monitor the right numbers, you can see what’s working, what needs fixing, and how to improve […]
Ever wonder how to earn money from website visits? You don’t necessarily need to bring in more visitors to boost your sales! There are many great ways to generate extra money from an eCommerce store, non-profit website, blog, or other type of site. In this article, we’ll show you a list of 18 different ways to […]
Google Analytics is full of powerful insights to help you make data-driven decisions and grow your business. Of course, in order to access those insights, you’ll need to know how to use the tool, which can get a little complicated. So, in this article, I’ll share some quick Google Analytics tips and tricks you can […]
Do you want to measure social media ROI to determine whether your social media spending and marketing efforts are paying off? Without tracking your social media ROI, you might not know that you’re actually wasting valuable resources on strategies that don’t work. Understanding and tracking your ROI is crucial because it shows you which efforts […]
When you’re busy running marketing campaigns, it’s easy to get caught up in email marketing metrics that don’t truly reflect their success. While metrics like open rates and click-through rates are important, you should also track several other key performance indicators (KPIs) to better understand your email campaign’s effectiveness. This lets you make better, data-driven […]
Regarding web analytics tools, the choice between Matomo vs. Google Analytics is a common dilemma for many website owners. Both platforms offer robust data tracking and reporting capabilities, but there are some key differences to consider. In this article, we’ll look in-depth at Matomo and Google Analytics, exploring each solution’s unique features, pros, and cons. […]
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