Do you ever feel like your website’s analytics are hard to understand? How do you take that data and make decisions about what to do next? That’s where Google Analytics segments come in handy. They let you divide your data into smaller, more manageable groups based on demographics, behavior, and traffic sources. Think of it […]
Are you looking for ways to block WordPress referrer spam in Google Analytics? This spam can fill your website data with visits from strange-looking places that bounce right off, making your analytics look all wrong. Today, we’ll guide you through 3 easy ways to safeguard your website’s data, ensuring your Google Analytics reflects your site’s […]
Wondering how to create an IP address filter in Google Analytics? There are a couple reasons why you might want to filter out traffic from a certain IP address, but the most common one is to filter out traffic from your own home or office. It makes sense that you don’t want your own visits […]
Do you want to stop Google Analytics from tracking logged in users? By default, Google Analytics tracks each and every pageview on your site, including admin pageviews and visits by bots. So, when you’re writing, editing, and previewing your site, Analytics records each of your visits as a real pageview and prepares reports including those […]
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