Curious about Google Analytics events? Have questions about what they are, how they work, how to track them, and maybe even how to create them? Google Analytics 4 (GA4) tracks users’ interactions with your website as events. While this is a useful way to figure out how people are using your site, it’s a little […]
How to Set Up Google Analytics Custom Event Tracking
Setting up Google Analytics custom event tracking in WordPress feels overwhelming when you’re staring at complex code snippets and confusing Google Tag Manager configurations. I’ve been there, spending hours trying to figure out why my button clicks weren’t showing up in reports, only to discover I’d missed one tiny parameter. But here’s what I’ve learned […]
How to Set Up Click-to-Call Tracking in WordPress (The Easy Way)
Are you looking for an easy way to configure click-to-call tacking? With 52% of internet traffic coming from mobile devices, calling businesses is easier than ever before. Users can simply search on the web and make a call on the go to resolve their queries. It’s a faster and efficient way of communicating with a […]