Are you wondering if there’s an easy way to track your Elementor forms in Google Analytics? To set up any type of form tracking in Google Analytics, most tutorials will walk you through setting up Google Tag Manager and going through the complicated setup of tags and triggers to track each form’s submissions. Or, you’re […]
How to Set Up Google Analytics Pageview Tracking (GA4)
Are you wondering which pages on your website get the most traffic or if people are actually viewing your latest blog posts and landing pages? I know that when I see the number of pageviews rise on my own blog, I feel pretty excited that people are enjoying my content. Pageviews really are one of […]
How to Use UTM Parameters in Google Ads (2025)
Are your Google Ads campaigns bringing in traffic, but you’re not sure which keywords or ad groups are actually driving conversions? Maybe you’re spending thousands on ads each month but can’t tell exactly where your marketing budget is making the biggest impact. If you’re nodding your head, you need to set up UTM parameters in […]
eCommerce Digital Marketing Strategies, Tools, & Insights to Grow Your Store
Hoping to grow your eCommerce store this year? To reach a wider audience, make more sales, build a loyal customer base, and grow your store, you’ll need to know how to use eCommerce digital marketing. You have awesome products, but that’s not enough in today’s competitive marketplace. You need to figure out how to reach […]
Google EEA Compliance & Consent Signals Guide (Ads Personalization)
Have you seen a message come up in your Google Analytics, Google AdSense, or Google Ads account about needing to manage your consent settings for end users in the European Economic Area (EEA)? Are you wondering what it means and how you can be sure you’re compliant? In this article, I’ll talk about what the […]