With MonsterInsights, you’ll be able to view Google Analytics reports right inside your WordPress dashboard, where you can see your site’s performance at a glance.
In this article, we’ll show you where to find your Analytics reports in your WordPress dashboard.
Before we get started, we’re assuming that you’ve already installed the MonsterInsights plugin and authenticated it with your Google Analytics account.
To view your reports, you just need to go to Insights » Reports in your WordPress dashboard.
While viewing reports, you’ll be able to switch from the Overview report to other available reports. Some reports are viewable with a Plus subscription, while others require a Pro or Agency subscription. It will depend on which plan fits your needs.
Here’s a quick overview of MonsterInsights reports:
- Overview (available in all versions)
- Traffic (Plus or higher)
- Publishers (Plus or higher)
- Search Console (Plus or higher)
- eCommerce (Pro or higher)
- Dimensions (Pro or higher)
- Forms (Pro or higher)
- Real-Time (Plus or higher)
- Site Speed (Plus or higher)
- Media (Plus or higher)
- Exceptions (Agency or higher)
Overview Report
The Overview Report is available in all versions of MonsterInsights and displays Sessions, Pageviews, Stats at a Glance, New vs. Returning Visitors, Device Breakdown, Top 10 Countries, Top 10 Referrals, and Top Posts/Pages.
Traffic Report
In the Traffic Report at Insights » Reports » Traffic, you’ll see traffic details such as Channel, Sessions, Engaged Sessions, Pages per Sessions, Purchases, Conversion Rate and Revenue.
Additionally, under the Traffic tab, you’ll also be able to view reports for the top landing pages, which devices are being used, how well your campaigns are performing, which source/medium are driving traffic and what kind of social traffic you have.
Publishers Report
In the Publishers Report at Insights » Reports » Publishers, you’ll see Top Landing Pages, Top Outbound Links, Top Affiliate Links, Top Download Links, the demographics of your users and scroll depth.
Additionally, under the Publishers tab, you’ll also be able to view reports for the most popular pages and which countries your site visitors came from.
Search Console Report
The Search Console Report at Insights » Reports » Search Console shows you your Top 50 Google Search Terms.
Next to each term it shows, Clicks, Impressions, Click-Through Rate (CTR), and Average Position of each term.
The Search Console Report requires that you connect Google Search Console to Google Analytics.
eCommerce Report
The eCommerce Report at Insights » Reports » eCommerce shows you at a glance your Conversion Rate, Amount of Transactions, Amount of Revenue, Average Order Value, Top Products, and Top Conversion Sources.
Additionally, you can see Total Add to Carts, Total Removed from Cart, Time to Purchase, and Sessions to Purchase.
Under the eCommerce tab, you’ll also be able to view reports for coupons used and an eCommerce funnel of your customer’s checkout journey.
The eCommerce Report requires the eCommerce addon to be installed and activated.
Custom Dimensions
With the Custom Dimensions addon, you can choose to track your own custom data and display it in your MonsterInsights dashboard and reports.
Custom Dimensions are viewable at Insights » Reports » Dimensions, depending on what dimensions are set up.
The Dimensions Report requires custom dimensions to be set up within MonsterInsights and Google Analytics.
Forms
The Forms Report at Insights » Reports » Forms shows your form impressions, conversions and conversation rate.
The Forms Report requires the Forms addon to be installed and activated.
Real-Time
The Real-Time Report at Insights » Reports » Realtime lets you see user activity on your website as it’s happening right now.
Learn the different ways that you can use the Real-Time report.
Site Speed
The Site Speed Report at Insights » Reports » Site Speed provides you a quick glance of your site’s performance and load time.
Learn how to use this report to check and improve your site’s speed.
Media
The Media Report at Insights » Reports » Media provides you details on plays, average watch time and completion rate of videos on your WordPress site.
The Media Report requires the Media addon to be installed and activated.
Exceptions
The Exceptions Report at Insights » Reports » Exceptions provides you an overview of significant fluctuations in traffic and conversions.
The Exceptions Report requires the Exceptions addon to be installed and activated.
That’s it! You’ve learned about MonsterInsights reports and where you can find them in your WordPress site.