Scroll Tracking and Reporting

Are you interested in tracking user engagement with your website content? With scroll tracking, MonsterInsights will trigger events in Google Analytics as your site visitors scroll down the page.

Now you can easily see when your site visitors scroll 25%, 50%, 75%, and 100% down the page.

Scroll tracking is automatically added for MonsterInsights Plus customers and above.

This guide will show you how to view your scroll tracking stats in two different areas in Google Analytics.

With scroll tracking, you can see which of your pages are the most engaging for your site visitors and which pages could use some improvement.

Scroll Depth GA

Prerequisites

  1. You have purchased MonsterInsights Plus or higher.
  2. MonsterInsights Premium is installed and activated.
  3. MonsterInsights is connected to Google Analytics.
  4. Your version of MonsterInsights is up-to-date. (MonsterInsights version 7.6.0 or later is required.)

How to Ensure Scroll Tracking is Setup

Step 1: Make sure you have the latest version of MonsterInsights installed and activated.

Step 2: Double-check that MonsterInsights premium is installed and activated.

Step 3: Navigate to Insights » Settings » Engagement.

Scroll Tracking will be automatically enabled.

Where to Find Scroll Tracking Depth Results in MonsterInsights

Your scroll tracking stats can be found at the bottom of the MonsterInsights Publishers Report, next to the Interests section.

Average scroll depth MonsterInsights report

Scroll tracking can not only give you a better picture of how your visitors are interacting with your content, but also help you decide the best place for your important calls to actionads, and more.

Where to Find Scroll Tracking Depth Results in Real-Time in Google Analytics

Step 1: Navigate to analytics.google.com and log in to the email account that the profile for your site resides in.

Step 2: When you’re logged into Google Analytics, navigate to Real-Time » Events.

Step 3: Open a new incognito window and navigate to your WordPress website and ensure you’re logged out.

Step 4: Navigate to the home page of your site.

Step 5: Scroll down the page 100%.

Step 6: Navigate back to the Google Analytics Real-Time Events area. Within a few moments, you’ll see the events that you just triggered:

Scroll Depth GA

How to See Your Scroll Tracking Results in the Behavior Area in Google Analytics

Step 1: Navigate to analytics.google.com and log in to the email account that the profile for your site resides in.

Step 2: When you’re logged into Google Analytics, navigate to Behavior » Events » Overview.

Step 3: Click Scroll Depth:

All Events Scroll Depth Tracking

Step 4: To get more granular information, click “Event Label”.

Step 5: You can now see many events are getting triggered for each percentage of scroll tracking.

Scroll Depth Tracking Event Label

Step 6: You can add secondary dimensions for these events to view the behavior on specific pages and see which ones are the most sticky:

That’s it! Now you know how to set up and view your scroll tracking events.

Are you interested in learning how to make custom link click events?

Then please see our guide: How to Add Custom Link Attribution: Setup Custom Link Categories, Labels, and Actions