How to Add a Property to Google Analytics

Setting up a property in Google Analytics is super simple! Google Analytics allows you to add up to 99 additional properties for each Analytics Account (website) below you’ll find a walkthrough on how to set up MonsterInsights for your site.

Creating a new Google Analytics 4 property

While logged into your Google Analytics account select the site you want to set a new property on.

Click on the cog to access the Admin panel:

In the Property column click the blue Create Property button:

Creating a Google Analytics 4 (GA4) property is easy. In the new pane enter your website name, or some other uniquely identifiable name, and then click Next.

Fill in your business information

Now that you’ve set up a GA4 property, enter in your business information, category, business size, and how you intend to use Google Analytics.

Click the Create button:

Creating a Universal Analytics only property

If you would like to create a Universal Analytics (UA) property instead, follow the same steps to select your account.

While logged into your Google Analytics account select the site you want to set a new property on.

Click on the cog to access the Admin panel:

In the Property column click the blue Create Property button:

In the new pane enter your website name in the Property name field, then click on Show advanced options.

Then toggle the switch next to Create a Universal Analytics property to enable

Enter your web address, paying attention to the https and http selection making sure it matches your web address.

Click Create a Universal Analytics property only and hit next:

Complete creating your property

Now that you’ve set up a GA4 or UA property, you just need to enter in your business information, category, business size, and how you intend to use Google Analytics.

Click the Create button:

You did it! You’ve created a new Google Analytics property.

Now that you have a property, you can connect it to MonsterInsights: How to Connect to Google Analytics.