How to Enable eCommerce Tracking in Google Analytics

Want to track your eCommerce sales data for your WooCommerce, Easy Digital Downloads, GiveWP, MemberPress, LifterLMS, or Restrict Content Pro with MonsterInsights? To start tracking your sales data, you’ll need to enable eCommerce tracking in your Google Analytics account. In this guide, we’ll show you how to enable eCommerce tracking in Google Analytics in just a few clicks.

Before we begin, you’ll need to have the MonsterInsights eCommerce addon installed, which is available to Pro level users. Once you’ve purchased or upgraded to a Pro license, you will need to install the eCommerce addon.

If you’re using a Google Analytics 4 property, there is no need to change any settings on your property as enhanced eCommerce is enabled by default now.

Instead, you can get started with the MonsterInsights eCommerce addon.

If you are using a Universal Analytics property, follow the steps listed below.

Not sure which property type you have? Learn about the different property types here: Google Analytics 4 Versus Universal Analytics

First, you’ll need to log in to Google Analytics.

Then, select the right property (website) you’d like to enable eCommerce tracking for.

Next, click Admin in the right menu bar.

Now you can click Ecommerce Settings under the column on the right.

Next, click the slider under the first step, Enable Ecommerce, to turn it from off to on. Then click the Next Step button.

click the button to enable ecommerce tracking

If you like, you can turn the Enhanced Ecommerce Settings. For more information, see our guide on how to enable enhanced eCommerce in WordPress.

All you have to do now is click the Submit button.

submit your ecommerce tracking settings

That’s it, you’re done!

Now you can get started with the MonsterInsights eCommerce addon.